Account Manager, Public Relations (B2B Technology)

Account Managers on our B2B Technology team lead integrated communications programs that elevate some of the most innovative brands in enterprise technology. They manage client relationships and drive strategic initiatives across areas such as enterprise software, cloud, security, data, and AI. In this role, Account Managers oversee multiple account teams, managing all aspects of strategic planning, media relations, content development, and client partnership. They serve as trusted advisors to clients, guiding communications programs that build awareness, strengthen credibility, and deliver measurable business impact. Account Managers also play an important role in mentoring junior team members, contributing to new business efforts, and helping Highwire continue to define excellence in B2B technology PR and marketing.

Responsibilities

Develop and lead comprehensive media and analyst relations strategies for B2B technology clients; Cultivate strong relationships with key business, trade, and technology media outlets and influencers; Guide teams in building media lists, identifying opportunities, and crafting story angles; Use social media to amplify earned media; Measure ROI of media and influencer engagement programs; Identify thought leadership opportunities through contributed content, speaking engagements, and analyst briefings; Serve as day-to-day client contact; Develop strategic communications plans; Set ambitious yet achievable goals; Provide proactive strategic counsel; Lead client meetings, media training sessions, and message development workshops; Oversee budgets, staffing plans, and deliverables; Identify opportunities to expand account scope; Develop core communications materials including press releases, bylined articles, messaging frameworks, award submissions, and briefing books; Craft strategic pitches; Produce content that articulates complex B2B technology concepts; Review and edit team materials; Communicate professionally with clients and team members; Manage 2+ direct reports; Foster a collaborative and inclusive team environment; Support new business initiatives; Represent Highwire at industry and networking events; Model professionalism, enthusiasm, and respect; Contribute to Highwire's thought leadership; Collaborate with senior leadership to establish and track quarterly growth goals; Demonstrate initiative in driving projects forward; Seek opportunities for professional growth; Stay current on B2B technology trends; Manage time effectively; Attend industry and professional networking events

Requirements

5+ years of PR, communications, or marketing experience in an agency environment (required); Experience working with B2B technology clients (required) — including enterprise software, cloud, data, or AI; Established relationships with business, trade, and technology media and analysts; Proven ability to develop and lead integrated communications programs that deliver measurable business outcomes; Exceptional writing, editing, and storytelling skills; Strong project management and multitasking abilities across multiple client accounts; Experience managing and mentoring junior staff; Demonstrated success in building trusted client relationships and managing complex client dynamics; Proactive, collaborative, and resourceful problem-solver with a passion for technology and innovation

Benefits

Competitive salary with merit-based opportunities for growth; Flexible hybrid work model tailored to your schedule and lifestyle; Generous vacation policy, including extended summer and winter breaks; Early log-off on Fridays through Empower Hours program; 401(k) plan with employer matching; Comprehensive medical, dental, and vision coverage, plus FSA options; Paid parental leave benefits; Commuter benefits; Annual Growth Mindset stipend for books, events, or learning experiences; Monthly technology reimbursement; Wellness benefit program for mental and physical health; 501c3 donation matching program; Mentorship and ongoing professional development opportunities; Monthly recognition and team celebrations; Employee referral and new business referral bonuses; Quarterly Highwire events and team gatherings; Dog-friendly office environment; Supportive, inclusive, and collaborative workplace