AI Operations & Enablement Lead – Marketing Center of Excellence (CoE)

We are seeking an AI Operations & Enablement Lead to join our Marketing Center of Excellence (CoE). This is a unique, high-impact role that bridges the gap between abstract AI capabilities and real-world marketing execution. Operating as a centralized peer and partner to our regional brands and business units, you will be responsible for identifying high-value marketing use cases, prototyping and reviewing AI agent solutions, and physically deploying tactical automations that drive measurable efficiency. While this role requires a master-level grasp of systems thinking and cross-functional program management to navigate our corporate architecture, it is fundamentally a scrappy, builder-first position. You will not just recommend solutions— you will build, tweak, audit, and run them alongside our brand teams.

Responsibilities

Auditing current workflows, identifying bottlenecks, and surfacing high-impact AI opportunities; Evaluating existing or vendor-proposed AI tools for MarTech stack integration; Building and testing AI-driven agents and intelligent automation workflows using APIs; Operationalizing AI prototypes into core marketing systems (e.g., Marketo, Salesforce, CMS, dynamic creative platforms); Setting up observability tracking and AI governance guardrails; Running 2-week agile sprint cycles; Creating playbooks and self-service templates; Embedding with brand teams during early deployment phases; Driving adoption through enablement programs, office hours, and a marketing AI Champions network; Building leadership-ready dashboard tracking adoption metrics; Delivering monthly scorecard and quarterly business review

Requirements

Applicants must be currently authorized to work in the United States; This position is not eligible for employment visa sponsorship now or in the future; Experience: 5 – 8 years blending Marketing Operations, Technical Program Management (TPM), Product Operations, or MarTech engineering; Recent Hands-On AI Building: Must have a proven track record of actively building with current AI tools within the past 12 months (e.g., custom agent orchestration, API-driven workflows, or multi-step LLM automations). Be prepared to walk through a workflow you built.; Systems & Architecture Fluency: A strong conceptual grasp of how enterprise data flows, how APIs connect, and how AI overlays across a fragmented modern marketing stack.; MarTech Familiarity: Solid working knowledge of enterprise CRMs, marketing automation platforms, and ad platforms (e.g., Salesforce, Adobe/Marketo, Google/Meta Ads infrastructure).; The "Scrappy Translator" Mindset: Exceptional communication skills with the ability to explain complex LLM behaviors to a traditional brand manager, coupled with a self-directed work style that thrives on "figuring it out" in ambiguous environments.

Benefits

medical; dental; vision; paid vacation; 401k (up to 4% match); Health Savings Account (with company contribution); wellbeing program; product purchase discounts; annual discretionary bonus