Area Commercial Executive (North)

Key Responsibilities: Drive Retail & Net Sales Performance and Team Leadership; Deliver Customer Experience and Superior Service through coaching and development; Marketing Execution & CRM Consumer Journey; Operational Excellence; Other tasks assigned by line manager

Responsibilities

Collaborate with counter/store manager to develop seasonal targets and action plans; Drive retail sales, service and marketing activities in line with brand strategy implementation; Maintain awareness of ELC brand performance versus competition and implement recommendations; Develop and maintain retailer relationships to secure demonstration planning and operational efficiencies; Manage and deliver demonstration costs to targets; Review weekly orders and inventory, submit peaking requests, manage return authorizations and tester orders; Lead digital and in-store orientation of retail staff; Provide on-going coaching on service and selling skills and KPI reinforcement; Conduct quarterly team assessments and recommend talent development and succession planning; Drive recruitment and performance development with HR; Register and manage digital learning users and drive engagement in brand digital learning; Attend and co-facilitate training sessions; Review retail performance against targets, competitors and KPIs, develop strategies to drive rank and market share; Execute brand marketing activity at store level and provide feedback on campaign success; Coach team members in CRM tools to enhance consumer engagement; Perform operational excellence tasks such as demonstration plans, payroll updates, and inventory sufficiency

Requirements

Minimum 5 years of experience managing retail operations and at a supervisory level; Excellent interpersonal and communication skills; Excellent coach and communicator; A good listener, skilled at winning people over; Team player, inspires and mentors a team, likes to lead by example, inspires enthusiasm; Ability to relate with different stakeholders and enjoys the fast-paced retail environment; Ability to manage multiple responsibilities; Proactive in problem-solving and taking initiative to improve business

Nice to have

Experience managing multiple retail counters/stores in beauty, cosmetics, luxury retail, fashion retail or premium consumer brands; Bachelor's degree in business management or equivalent; Experience in strategic planning and execution; Working knowledge of computerised systems including Microsoft Office applications (Word, Excel, Outlook, PowerPoint, etc.)