B2B Marketing Manager (Remote Canada)

Directive Consulting is the performance marketing agency for B2B companies. We use Customer Generation (a marketing methodology developed by us) which focuses on SQLs and Customers instead of traditional metrics like MQLs. We offer Paid Media, SEO/Content, CRO, and Video to our clients by creating comprehensive digital marketing strategies that allow our clients to hit their SQL targets, every time. As we continue to expand, we’re seeking forward-thinking professionals who thrive in fast-paced environments, are obsessed with performance metrics, and are eager to make their mark in B2B marketing.

Responsibilities

Own the success of SMB clients, across channels; Handle client relationships with poise, confidence, and empathy; Project manage and organize your accounts; Build relationships with your point of contacts; Interface with customers, pitch strategy, and ensure that results are exceeded; Skilled at having a large impact in a very specific role; Creative spark for marketing + deep passion for getting results

Requirements

2+ years of experience in agency-side marketing; 2+ years of experience in performance marketing; Brilliant strategist and truly T-shaped marketer; World-class project manager who knows how to get things done on time and below cost; Availability to travel; Driven to stay ahead of industry trends, including actively learning how AI and automation can enhance marketing and operations; Strong expertise in SaaS marketplace across paid media, SEO, and CRO; Strong at marketing strategy, execution, communication, and project management; Deep technical knowledge of Strategy, Paid Media, SEO, and CRO for tech companies; Ability to operate a laptop computer, computer software platforms, and other office productivity tools; Reliable internet access; Professional background; Ability to remain stationary for extended periods; Ability to observe and interpret written and/or verbal communication; Established and current work authorization and permanent residence in the country of employment

Nice to have

Strong SaaS background

Benefits

Set living wage; Medical, dental, vision plans, disability, and life insurance coverage for you and your family; 100% employer-paid plan for you and 50% employer contribution for dependents; Access to certified therapists through Spring Health; Headspace membership; Gympass; Unlimited PTO (2-week minimum); Paid Company Holidays; Your Birthday Off; End of Year Recharge (Closed December 24 - January 1); Paid Parental Leave; Traditional and Roth 401(k) with a 3% company match; Annual bonus based on tenure, which scales in total amount over time; Annual Anniversary Trip to Newport Beach, CA with peers and executive leadership for fun and entertainment