Category Space Analyst

The Category Space Analyst plays a key role in supporting Red Bull's growth and visibility across retail partners throughout the United States. This position uses market data, shopper insights, and retailer and distributor information to develop effective product placement strategies and planograms that support both business performance and the customer shopping experience. The Category Space Analyst is responsible for creating and maintaining planograms, analyzing shelf space opportunities, and providing actionable insights that help field teams execute with consistency and impact. Leveraging tools such as Circana (IRI), category insights, and retailer data, this role helps ensure Red Bull products are positioned for success in a dynamic retail environment.

PROVIDES INSIGHTFUL PLANOGRAM SUPPORT TO RETAIL CUSTOMERS

Collaborate with Category Development Managers and Analysts to develop fact-based planogram recommendations for Red Bull Strategic Accounts in each Business Unit

Turn data into stories to draw conclusions, identify opportunities, make recommendations, and evaluate impact for strategic accounts

Accompany Category Development Managers or lead retail meetings regarding space planning methodology and processes

Manage and drive planogram reset projects for accounts by maintaining accurate timelines and resources, working with outside vendors

DEVELOP AND MAINTAIN SPACE PLANNING RESEARCH AND RESOURCES

Develop insights-based schematic presentations using external and internal data to help drive thought-leadership for the field

Maintain data driven tools to capture category growth information for each Red Bull account

Conduct new space planning research and analysis, and present recommendations to the Business Insights Team

Develop and maintain Space Planning Tools suite, including but not limited to: product and image libraries, JDA/Blue Yonder tables, labels, highlights, and space optimization calculator

Requirements

2+ years’ experience in product merchandising, space planning software, or related work experience; Strong analytical and problem solving skills required. Ability to turn complex data sets into meaningful / actionable recommendations.; Strong track record of Project Management; Ability to integrate multiple tools to solve problems; Experience with syndicated data tools (e.g. IRI, NITRO, Nielsen Answers CORE) strongly preferred; Excellent oral and written communication skills, ability to present both internally and externally to retailers; Must enjoy working in a fast paced, quickly evolving role; Expert in Microsoft Office Suite including Excel, Power Point, and Word; Ability to identify new opportunities to support key initiatives / improve existing processes; Self-starter, detail oriented, highly organized, ability to multitask; Strong customer service aptitude, ability to work with all levels of the organization from Field Level to Executive Management; Customer or client-facing experience preferred; CPG industry experience preferred; JDA/Blue Yonder Space Planning Certification, preferred not required