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Customer Marketing Digital Activation Manager (d/f/m) – Professional Hygiene 

ESSITY ITALY S.P.A. Munich; Mannheim, Deutschland
Arbeitsvertrag Vollzeit Hybride Arbeit

Veröffentlichungsdatum: 31.08.2026

This position is located in Munich or Mannheim and the contract will be limited until 29th February 2028.

Responsibilities

Develop and lead the execution of customer Omnichannel and online marketing plans (as part of customer account plans) for selected Omnichannel and Pure Player customers, in alignment with the BU marketing strategy and regional/local commercial plans in DACH as well as for a portfolio of international customers across Europe; Manage and follow-up of customer marketing budgets and performance for the respective distributor partners; Establish Tork’s digital shelf presence on distributor’s webshop, utilizing content and content sharing capabilities (Salsify); continuously monitoring, analyzing, and improving share of search, content integrity and accuracy in partnership with the distributor; Serve as a strategic Omnichannel partner for Traditional Customer Marketing and Sales teams, providing guidance, sharing expertise, and supporting customer growth initiatives; Championship for certain digital tools in alignment with the team; Coordinate local marketing agencies to secure development of customized content such as: co-branded sales support materials, customer catalogues, advertisements as well as digital sales tools

Requirements

University degree in Business administration/Marketing or similar; Minimum 3 years of B2B and/or B2C Marketing/Trade/Shopper-Marketing experience (both offline and online); Experience in sales and/or product & marketing management within a global matrix organization; Experience in executing brand marketing plans with customers; Fluent level in German and English; Willingness to frequent travels within DACH as well as travel 2-3 times per year within Europe

Benefits

Compensation according to IGBCE paper tariff; extra payments; holiday allowance and bonus; pension schemes; anniversary bonus; child allowances; Corporate Benefits & other employee benefits; factory outlet and free give-aways; Hybrid working model; flexible working hours; 38h week; 30 days of vacation; lifetime work account; In-depth onboarding; training opportunities such as digital learning platform; coaching & mentoring; individual development plan; participation in professional conferences; Lease-a-bike; health and well-being days; mindfulness courses; PME Familienservice; employee surveys; People culture; communities & networks; co-working spaces; leadership guidelines; canteen; Public transport allowance; bicycle parking; free car parking; e-charging stations
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