Director, Global Partner Marketing

At Teradata, we believe that people thrive when empowered with better information. Teradata Autonomous Knowledge Platform activates enterprise intelligence by unifying data, knowledge and business context to achieve tangible outcomes. The Director, Global Partner Marketing will lead Teradata's global partner marketing function, owning the strategy and hands-on execution of integrated marketing programs across the full partner ecosystem. This role is the connective tissue between Teradata's partner strategy and go-to-market execution—translating partnership priorities into campaigns, enablement assets, and scalable programs that move pipeline and deepen ecosystem engagement. The ideal candidate brings deep expertise across all routes to market—Cloud Service Providers (CSPs), Independent Software Vendors (ISVs), and System Integrators (SIs)—and a track record of building the scalable systems, content, and toolkits that allow partners to market effectively at scale, including through a well-governed Partner Portal Marketing Center.

Responsibilities

Lead Teradata's global partner marketing function, owning the strategy and hands-on execution of integrated marketing programs across the full partner ecosystem; Translate partnership priorities into campaigns, enablement assets, and scalable programs that move pipeline and deepen ecosystem engagement; Own and execute partner marketing strategy across all Teradata routes to market, including ISVs, SIs, and the broader longtail partner ecosystem; Develop co-marketing plans for each route to market in collaboration with GTM and Field Marketing teams; Lead the creation of co-branded content, solution narratives, joint value propositions, and broader bill of materials tailored to each partner segment; Own the Partner Portal Marketing Center as the definitive self-service marketing hub; Define and execute marketing strategy for flagship partner-facing programs, including Global Partner Summit, Partner Advisory Councils, Partner Awards, and proprietary Teradata event integrations; Collaborate with Field and Event Marketing to deliver partner-focused experiences at major industry events and Teradata-owned programs; Build scalable campaign toolkits, playbooks, and templated assets that regional teams and partners can execute consistently across geographies; Define and own partner marketing KPIs, including pipeline contribution, partner portal engagement, MDF ROI, program adoption, and co-marketing campaign performance; Build a centralized ecosystem marketing dashboard and deliver executive-facing performance reports and quarterly business reviews

Requirements

10–15 years of B2B technology marketing experience, with a minimum of 7 years specifically in partner, channel, or alliance marketing; 5+ years leading marketing teams, with a strong record of developing talent and delivering through others; Deep, hands-on expertise with CSP, ISV, and SI partner models, including co-marketing mechanics, MDF governance, co-sell programs, and marketplace dynamics; Demonstrated success building or significantly evolving a partner portal or self-service marketing infrastructure; Bachelor's degree required; Strong demand generation and campaign management skills with the ability to build scalable toolkits for partner execution; Highly collaborative, with proven ability to influence cross-functional teams across marketing, sales, and partner organizations; Excellent analytical skills and experience using data to optimize programs and drive executive-level decisions

Nice to have

MBA or advanced degree preferred

Benefits

Flexible work model; People-first culture; Focus on well-being; Inclusive environment; Health care; Life and disability insurance; Retirement savings and 401(k)-retirement savings plan; Time-off programs