Director of Marketing, Europe

Checkmarx is the AI-powered application security leader helping the world’s most security-conscious enterprises secure the software that powers modern life. For more than two decades, our unified platform and services have helped organizations protect human- and AI-generated code from the first line through runtime, reducing risk across applications, cloud, and the software supply chain without slowing innovation. We are looking for a strategic and results-driven Director of Marketing, Europe, to lead our regional field marketing strategy across Europe.

Responsibilities

Develop and execute integrated regional marketing plans aligned to corporate priorities and revenue targets; Translate product launches, corporate campaigns, and strategic initiatives into localized field execution; Build territory-specific marketing plans that support enterprise and commercial sales teams; Align marketing investments to account priorities, buying centers, and regional market opportunities; Drive marketing-sourced and marketing-influenced pipeline through field events, executive programs, digital campaigns, webinars, workshops, and customer marketing; Optimize program performance based on pipeline contribution, conversion, velocity, and ROI; Partner closely with Demand Generation and Marketing Operations to ensure seamless campaign execution and measurement; Serve as the primary marketing partner for Regional Vice President of Sales; Participate in regional business reviews, forecast discussions, and account planning sessions; Identify pipeline gaps and develop targeted marketing programs to accelerate demand; Support strategic opportunities with executive engagement, customer references, and deal acceleration programs; Develop regional partner marketing plans with strategic alliances and channel partners; Execute MDF-funded campaigns, joint events, and co-marketing initiatives; Measure partner pipeline contribution and campaign ROI; Lead planning and execution of regional events, industry conferences, executive dinners, roadshows, and customer advisory programs; Ensure exceptional attendee experiences while maximizing pipeline generation and customer engagement; Partner with Corporate Events on flagship conferences and trade shows; Collaborate with Sales Leadership, Product Marketing, Demand Generation, Brand & Communications, Customer Marketing, Marketing Operations, Business Development (XDR/SDR), Channel & Alliances to ensure coordinated execution across the buyer journey; Own regional marketing performance including marketing-sourced pipeline, marketing-influenced pipeline, opportunity creation, pipeline velocity, campaign ROI, event performance, partner pipeline contribution, marketing attribution, account engagement; Provide regular executive reporting with actionable insights and optimization recommendations

Requirements

Bachelor's degree in Marketing, Business, or related field; You have a minimum of 7 years of experience in growth marketing or related roles with 4+ years of management roles; 5+ years of B2B enterprise marketing experience; 3+ years leading Field Marketing within SaaS, cybersecurity, cloud, or enterprise technology; Demonstrated success partnering with enterprise sales organizations; Strong understanding of account-based marketing (ABM/ABX); Experience with partner and alliance marketing; Proven ability to influence executive stakeholders across Sales and Marketing; Excellent communication and presentation skills; Strong analytical and data-driven decision-making capabilities

Nice to have

Experience in Application Security, DevSecOps, or Cybersecurity; Experience marketing to CISOs, Security Leaders, and Software Development organizations; Familiarity with Salesforce, Marketo, HubSpot, CaliberMind, 6sense, Common Room, or similar GTM technologies; Experience supporting European markets

Benefits

Great work environment; Professional development; Challenging careers; Competitive compensation; Great work-life balance; Benefits and perks throughout the year