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Manager, Commerce, India

WPP Media Bangalore, Indien
Hybride Arbeit

Veröffentlichungsdatum: 31.08.2026

We are looking for a Manager - Ecommerce Search to lead search marketing across a portfolio of 40+ brands. This role is responsible for planning, executing, and optimizing search campaigns across e-commerce marketplaces, quick commerce, and e-grocery platforms. The ideal candidate will drive visibility, sales, and ROAS through strong platform expertise, data-driven decision-making, and operational excellence.

Responsibilities

Develop and execute search campaigns across key ad formats such as Sponsored Products, Sponsored Brands, Sponsored Display, PLA, and other marketplace-specific placements; Build keyword strategies using structured segmentation methodologies and optimize targeting across category pages, competitor PDPs, and search placements; Analyze search trends, keyword volumes, and consumer behavior to identify growth opportunities and guide planning; Drive cross-category expansion, competitor conquesting, and new customer acquisition opportunities; Collaborate with content and display teams to align paid search, organic visibility, and broader media plans; Define creative asset requirements for search campaigns and coordinate with creative teams to ensure timely launches; Conduct regular campaign audits and performance reviews across platform dashboards and reporting tools; Optimize bids, budgets, keywords, and targeting to maximize ROAS, sales, and visibility metrics; Monitor and act on platform-specific KPIs such as Share of Voice (SOV), Glance Views, traffic, and conversions; Utilize bid management and digital shelf tools to improve efficiency and performance; Track competitor activities, bidding trends, and market developments to provide actionable insights; Communicate performance issues, optimization opportunities, and strategic recommendations to stakeholders; Manage advertising wallet balances and ensure uninterrupted campaign delivery; Coordinate platform approvals, campaign setup processes, and stakeholder workflows; Maintain accurate Proof of Execution (POE) documentation for reporting and billing purposes; Monitor search budgets, pacing, and monthly financial reconciliations; Lead internal performance reviews and quality checks before client presentations; Participate in regular client and agency status meetings to provide campaign updates and resolve execution challenges; Deliver monthly performance reports highlighting key insights, trends, and optimization opportunities; Support quarterly and annual business reviews with search trends, platform updates, and strategic recommendations

Requirements

3-5 years of experience in Ecommerce Search, Retail Media, SEM, or Marketplace Advertising; Strong expertise across e-commerce, quick-commerce, and e-grocery platforms; Advanced Excel skills including XLOOKUP, INDEX/MATCH, IF, SUMIFS, COUNTIFS, Pivot Tables, Slicers, Conditional Formatting, Reporting dashboards, and forecasting; Hands-on experience with bid management and digital shelf tools such as Pacvue, Stackline, Helium10, 1DS, or similar platforms; Strong analytical and problem-solving skills with the ability to translate data into actionable insights; Experience managing budgets, campaign operations, reporting, and stakeholder communication; Excellent organizational and project management skills in a fast-paced environment

Benefits

competitive medical; group retirement plans; vision and dental insurance; significant paid time off; preferential partner discounts; employee mental health awareness days; employee resource groups; in-office events
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