New Business Account Manager (Implementation Manager)

This is a New Business Onboarding 'Account Manager' role, NOT a technical role. Serve as the day-to-day execution owner for new advertisers during implementation, managing campaign setup, monitoring, and reporting while escalating complex issues to senior team members as needed.

Responsibilities

Serve as the day-to-day execution owner for new advertisers during implementation, managing campaign setup, monitoring, and reporting while escalating complex issues to senior team members as needed; Understand advertiser marketing objectives and support the execution of programmatic strategies to drive KPIs and early-stage performance; Support client meetings, business reviews, and strategy discussions with guidance from Senior Implementation Managers and Sales/Growth leaders; Build strong, trust-based relationships with client stakeholders through clear communication, responsiveness, and attention to detail; Configure and QA campaigns, tracking, and reporting to ensure accurate setup and reliable measurement from the start; Analyze campaign performance data to identify issues, optimization opportunities, and early signals of product-fit; share clear, actionable recommendations with clients and internal partners; Identify incremental growth opportunities within existing setups (e.g., budget increases, creative tests, new geo or placement trials) and surface them to senior team members or Sales/Growth partners; Support the transition from implementation to the Growth team by preparing concise documentation and performance debriefs that set long-term owners up for success; Partner with New Business Sales to understand what was sold, customer expectations, and key success criteria for the first 90 days; Collaborate with Growth, Product, and Data Science to address configuration, measurement, and performance questions, and share client feedback that can improve our tools and processes; Use AI large language models (e.g., ChatGPT, Claude, Gemini, NotebookLM) in day-to-day work — pitch prep, app/competitor research, account categorization, performance summaries, meeting notes, and client-facing materials — to improve quality and turnaround time; Adopt and contribute to the team's internal AI workflows and tools, and help identify new opportunities to automate repetitive, low-value tasks; Apply sound judgment when using AI: verify outputs against source data, protect client and company confidentiality, and follow Moloco's responsible-AI and data-handling guidelines

Requirements

3–5 years of experience in mobile advertising, ad tech, martech, or a related client-facing role (implementation, technical account management, account management, or customer success); Hands-on experience with campaign setup and optimization, ideally on a DSP or similar performance platform; Exposure to data analysis, campaign optimization, or digital marketing strategy and comfort working with numbers and reports; Strong communication and presentation skills, with comfort interacting with client stakeholders and translating technical concepts into clear language; Solid analytical skills and the ability to interpret performance data to inform recommendations; Detail-oriented with a strong sense of ownership over assigned tasks and deliverables; able to manage multiple accounts and timelines in a fast-paced environment; Fluency in English and native level Chinese (Mandarin)

Nice to have

Familiarity with the mobile ecosystem and ad tech fundamentals (MMPs, attribution, events, tracking) is a strong plus; Experience supporting customers in Greater China and collaborating with cross-regional teams is a plus