Partnerships Manager, Decanter

Decanter is the world's premier wine media brand, known for authoritative content, inspirational events, and the Decanter World Wine Awards (DWWA). Based in our London office on a hybrid basis, our team connects global wine producers, industry experts, and fine wine enthusiasts. We host the world's largest wine competition and deliver premium digital subscriber experiences across international markets. You'll join a collaborative commercial team that builds valuable global partnerships to expand DWWA entries and Decanter Premium subscriptions.

Responsibilities

Formalise and scale revenue-generating partnerships across flagship properties including DWWA and Decanter Premium; Establish non-paid service-exchange partnerships with global regional wine bodies to grow DWWA entrant numbers; Unlock B2B2C distribution channels to accelerate Decanter Premium subscription growth; Identify prospective partners, build tailored commercial proposals, and negotiate mutually beneficial terms; Partner with internal Marketing, Logistics, and Subscriptions teams to activate promotional packages across digital, print, and event channels; Use CRM software, pipeline tracking tools, and analytics to monitor entry volume and partnership performance; Identify, pitch, and establish promotional partnerships with regional wine trade boards and export consortia; Build cross-sector distribution partnerships with luxury travel, hospitality, and financial services brands; Structure value-exchange agreements and exclusive member offers; Oversee partnership activation across digital, print, and event channels; Track partnership performance metrics, entry volumes, and subscription ROI with regular stakeholder reporting

Requirements

Demonstrable experience in account management, commercial partnerships, or business development within media, publishing, or luxury sectors; Understanding of how strategic brand alliances and promotional partnerships can be used as effective audience acquisition channels; Familiarity with global wine regions, trade export associations, or the broader wine and hospitality industry; Strong communication and presentation skills with an ability to build positive relationships with senior industry partners; Organised approach to pipeline management, contract administration, and performance tracking using CRM systems; Commercial partnership, account management, or marketing experience delivering collaborative growth initiatives; Practical experience managing pipelines, structuring agreements, or working with CRM platforms; Ability to work collaboratively from our London office on a hybrid basis

Nice to have

Knowledge of subscription marketing, cross-promotional retail campaigns, or international trade engagement

Benefits

Uncapped leave; Enhanced parental leave; Discounted rates with Dental care and Private Medical care; Bonus share of profits when targets are hit; Refer a friend scheme with payment following the successful hire; Well-being support with access to Colleague Assistant Programmes; Opportunity to purchase shares in Future with the Share Incentive Plan; Salary sacrifice Pension scheme with up to 5% match; Free drinks and snacks in offices