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Programmatic Senior Executive

WPP Media London, Großbritannien
Hybride Arbeit

Veröffentlichungsdatum: 31.08.2026

The Programmatic Senior Account Executive you will be responsible for managing and optimising campaigns, while also developing programmatic plans which exceed our client’s expectations whether branding or ROI driven. They will be contributing to the execution of programmatic media activity, building strong platform knowledge & supplier relationships to support excellence in delivery of media plans, optimisation, testing and analysis.

Responsibilities

Oversight of the planning, implementation, management, and daily optimisation of campaign activity to ensure that you excel in reaching your client objectives and KPIs; Competently create media plans designed to achieve specified KPIs; Support on the day-to-day QA process, minimising errors and ensuring consistent and correct adherence to process; Take ownership of some elements of the testing plans of your clients and suggest innovative ideas for testing, including planning, executing & evaluating tests with methodical accuracy; Create/design programmatic strategy for client portfolio, ensuring strategy is clear and most appropriate to the client's objectives and KPIs; Complete client reporting and analyse campaign results extracting insight to supply recommendations for future activity; Drive revenue growth through spotting new optimisation opportunities, services or products and delivering excellent results; Working with partners and attending regular platform training to further develop programmatic skillset; The right use of tools to drive accountability in programmatic buying, operational efficiencies, and actionable business insights, with the scoping of agreed client outputs; Ensure financial accuracy, integrating the planning and buying process, and reconciliation of spends, including client terms and programmatic fees, via buying templates and processes; Maintain standards and process throughout the end-to-end campaign lifecycle

Requirements

Be Extraordinary by Leading Collectively to Inspire transformational Creativity; Create an Open environment by Balancing People and Client Experiences by Cultivating Trust; Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise; Passionate about programmatic activation and driving continued excellence; Proactive approach to expanding knowledge and capabilities; Confidence in core trading platforms, DV360, TTD and Amazon; Analytically minded with an aptitude for handling large data sets to identify trends and actionable insights; Excellent communication skills, both verbal and written, will be particularly important in building & developing client and supplier relationships; Right to work in the UK

Benefits

Competitive medical; group retirement plans; vision; dental insurance; significant paid time off; preferential partner discounts; employee mental health awareness days
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