Senior Manager, Customer Advocacy

At Outreach, our customers are our best advocates and most important asset. Do you love getting to know customers, what matters to them, and creating impactful programs that amplify their voice? We're looking for a dynamic Senior Manager of Customer Advocacy to join our corporate marketing team and drive advocacy throughout our customer base. This is a high-impact, highly cross-functional role where you'll blend creative storytelling, relationship building, and strategic program design to drive measurable business outcomes. In this role, you will lead a team and own the day-to-day management and growth of our customer advocacy program. Partnering with sales, marketing, customer success, and product teams, you will identify, curate, and amplify impactful customer experiences that elevate both our customers and our brand. This role reports to the head of Corporate Marketing.

Responsibilities

Lead the Advocacy Program: Own and grow Outreach's customer advocacy program end to end, from strategy through day-to-day execution, including creative incentives and recognition that make participation worth our customers' time; Own the Reference Program: Manage the customer reference program in partnership with senior leadership, matching the right customers to the right opportunities across Sales, Marketing, and Customer Success; Activate Customer Voices: Draw on our customer network to meet a range of advocacy needs, from securing speaking opportunities to curating compelling case studies and driving customer reviews on key platforms such as G2, TrustRadius, and Capterra; Build the Advocate Community: Cultivate a community of advocates, fostering meaningful connections and giving them the tools, support, and recognition they need to share their experiences authentically; Lead and Develop the Team: Manage, coach, and develop a team of advocacy professionals, setting clear priorities and creating the space for them to grow into bigger roles

Requirements

With 8 plus years of experience, you bring a proven track record of connecting with individuals and fostering meaningful relationships, underpinned by your exceptional communication skills; Experience leveraging customer advocacy technologies to streamline, automate, and optimize customer advocacy processes for increased efficiency and impact; Passion for customer experience, and you thrive on the satisfaction of building rapport with our customers and internal stakeholders; Demonstrated ability to design, launch, and scale advocacy or influencer programs that drive measurable business outcomes; Experience working with executive leadership and senior stakeholders to create impactful, high-trust experiences; Proven ability to mentor, develop, and empower junior teammates, driving measurable improvements in performance and readiness for higher responsibilities; A team player, cross-functional influencer, and internal champion of our customers

Nice to have

Direct involvement with customer advisory boards and NPS programs is a plus

Benefits

Flexible time off; 401k to help you save for the future; Generous medical, dental, and vision coverage for full-time employees and their dependents; A parental leave program that includes options for a paid night nurse, and a gradual return to work; Infertility/assisted reproductive services benefit; Employee referral bonuses; Snacks and beverages in the Office, along with fun events to celebrate; Diversity and inclusion programs that promote employee resource groups