Senior Product Marketing Manager, Pricing & Packaging

We are seeking a strategic and analytically strong Senior Product Marketing Manager, Pricing & Packaging to help execute Justworks’ multi-year Pricing & Packaging (P&P) strategy. This role will report to the Head of Pricing & Packaging and will play a critical role in driving monetization initiatives, packaging evolution, and pricing experimentation across the business.

Responsibilities

Lead high-impact pricing and packaging initiatives across products, add-ons, bundles, and platform tiers; Develop pricing recommendations grounded in customer value, segmentation insight, competitive benchmarking, and financial modeling; Support pricing strategy for new product launches, expansions, and platform innovations—ensuring alignment between value delivered and price captured; Design and analyze pricing experiments (e.g., packaging variations, promotional tests, bundling strategies) to inform iteration and optimization; Conduct pricing research initiatives such as willingness-to-pay studies, conjoint analysis, and elasticity modeling; Partner with Revenue and Finance teams to evaluate discounting trends, customer impact groups, and retention implications of pricing updates; Collaborate with Product teams to embed monetization thinking into roadmap planning and feature development; Support rollout of pricing changes, including internal enablement, messaging alignment, and performance tracking; Partner closely with Platform and Customer Journey PMMs to ensure pricing reinforces broader positioning and lifecycle strategy

Requirements

Minimum of 4-6 years of experience in product marketing, pricing, monetization strategy, strategy consulting, finance, or revenue strategy within a SaaS or technology company; Experience contributing to pricing and packaging strategy, including financial modeling and experimentation; Strong analytical background with experience evaluating revenue impact, retention implications, and margin tradeoffs; Experience supporting multi-product or platform businesses, ideally within B2B, fintech, HR tech, payroll, compliance, or benefits environments; Proven ability to influence cross-functional stakeholders without direct authority; Excellent written and verbal communication skills; Strategic thinking; Customer-centric orientation; Analytical rigor; Operational excellence; Collaborative mindset; Clear communication; Nimble learning; Results-driven

Nice to have

Experience supporting both sales-assisted and growth-led motions

Benefits

welcoming and casual environment; great benefits; wellness program offerings; company retreats; ability to interact with and learn from leaders in the startup community