Senior SEO Executive, Performance Content

Are you a digital marketer with a passion for search, content, and creative strategy? Are you excited by how AI is changing the way people discover brands online? We are looking for an ambitious Senior Account Executive to join our SEO Performance Content Team. In this role, you will work closely with the Head of Performance Content to deliver organic search growth and authority. You will work across a prestigious portfolio of household names (including a global FMCG giant and leading brands across nutrition, pet care, and consumer goods) as well as supporting on other exciting client accounts. This role bridges the gap between technical search optimisation and creative brand building.

Responsibilities

Support and work across the entire content lifecycle from search data analysis to content strategy plans/roadmaps; prepare briefs and write copy; write and edit high-quality, engaging, and SEO-friendly copy; review and optimise on-page content for search engines and AI-search formats; use SEO tools to uncover search trends, conduct keyword research, and identify content gaps; participate in brainstorms to develop creative, link-earning Digital PR ideas; assist in briefing and coordinating with WPP partner agencies and external PR teams; monitor client and competitor backlink profiles to identify link-acquisition opportunities; help track AI search developments; help manage timelines, deliverables, and communication; assist in gathering data and compiling performance reports

Requirements

1.5 to 3 years' experience spanning both SEO/Content and Digital PR simultaneously; Solid SEO foundation: practical experience in keyword research, SEO strategy mapping, and understanding how backlinks build organic authority; Copywriting skills: proven ability to write compelling, accurate, and on-brand copy; keen eye for detail, grammar, and tone of voice; Strong coordinator: excellent organisational skills, creative mindset, and ability to multitask across different brand portfolios; Communication: confident collaborator, comfortable working with internal teams, client contacts, and partner agencies; SEO Tools: experience with tools like SEMrush, Ahrefs, or Google Search Console

Nice to have

Agency environment; familiarity with AI tools; experience in building custom AI agents

Benefits

Competitive medical insurance; group retirement plans; vision insurance; dental insurance; significant paid time off; preferential partner discounts; employee mental health awareness days