Sr Customer Sales Lead, Walmart

As the Sr. Customer Sales Lead, you will own the development and execution of joint business planning for Walmart to drive volume, profit, and share growth across the Soup & Broth category. This role leads the overall customer strategy for Campbell’s soup and broth brands, representing more than $700M in business with Walmart across both brick-and-mortar and ecommerce channels.

Responsibilities

Own the development and execution of joint business planning for Walmart to drive volume, profit, and share growth across the Soup & Broth category; Lead the overall customer strategy for Campbell’s soup and broth brands, representing more than $700M in business with Walmart across both brick-and-mortar and ecommerce channels; Use Campbell’s Sales Planning & Customer Investment system to create optimal customer plans that drive the Campbell’s portfolio across brick-and-mortar and ecommerce; Manage and lead cross-portfolio platforms that support volume, profit, and share growth; Develop and execute trade promotion strategies and tactical plans with Walmart, including higher-ROI activities that drive portfolio scale; Proactively monitor and update the customer’s overall business plan, including trade budgets, spending, and volume, to achieve sales objectives versus plan; Use shopper and category management practices to connect consumer and shopper trends to business opportunities; Leverage Shopper Insights, Category Management, and Customer Marketing resources to develop collaborative programs aligned with brand and customer strategies; Conduct post-event analysis to evaluate promotional volume, consumption, profit, and spending results versus plan, and apply learnings to future opportunities; Lead category business reviews focused on business performance, consumer trends, key drivers, and incremental opportunities; Implement Campbell’s brand strategies and tactics by partnering closely with Walmart decision makers, including buyers, category managers, and merchandising leaders; Develop accurate monthly forecasts by tracking shipments, consumption data, and inventory changes; proactively identify risks or threats to forecast accuracy; Sell in new items, partner with customer personnel to achieve optimal distribution, and identify profitable opportunities to grow incremental volume; Provide direction to Retail on how to execute customer-specific plans at store level.

Requirements

Bachelor’s degree; 8+ years of CPG industry sales and/or category management experience; Experience supporting Walmart; Strong understanding of P&L management, trade, and forecasting; Ability to assess a customer’s competitive position, behaviors, and strategies and connect them to Campbell’s strategic goals; Experience developing customer investment strategies across trade, customer marketing, and integrated marketing equities; Problem-solving, analytical, interpersonal, negotiation, written, and verbal communication skills; Category, brand, technical, and supply chain knowledge.

Nice to have

Experience supporting food or beverage CPG

Benefits

Medical, dental, short and long-term disability, AD&D, and life insurance; Matching 401(k) plan with immediate vesting; Unlimited sick time; Paid time off; Holiday pay; Free access to fitness center (if WHQ); Access to on-site day care (operated by Bright Horizons); Company store; Campbell’s Cares program matches employee donations and/or volunteer activity up to $1,500 annually; Employee Resource Groups; Competitive health, dental, 401k and wellness benefits beginning on first day of employment.