starpower - Senior Director, Influencer & Entertainment Marketing (Luxury Beauty)

We’re looking for a Senior Director to join our Consumer Health & Wellness team and co-lead portfolio beauty accounts. In this role, you’ll guide day-to-day client relationships, oversee campaigns from brief to delivery, and help support and grow the team. This is a great fit for someone with strong experience in luxury or luxury-adjacent beauty and fashion, experience working with clients at a brand and portfolio level, a solid understanding of digital commerce including TikTok Shop and Amazon, and a sharp sense of how to connect brands to culture in a strategic, elevated way.

Responsibilities

Lead influencer and celebrity talent strategy across a range of budgets; Oversee beauty campaigns from brief to delivery at the portfolio and brand level; Create polished, client-ready offers, campaign materials, and communications; Lead campaigns from brief to delivery, including talent strategy, content milestones, and execution; Support and mentor team members on campaign execution, talent strategy, and industry best practices; Build strong relationships with talent reps, creators, and brand and portfolio partners; Identify culturally relevant talent opportunities that align with brand and portfolio goals; Bring digital commerce thinking into campaign planning and execution, including shoppable content, affiliate models, and creator-led commerce; Apply hands-on experience with TikTok Shop and/or Amazon influencer programs; Build trusted relationships with beauty clients and serve as a strong day-to-day partner; Develop thoughtful brief responses and creative concepts grounded in strategy and culture; Advise clients on influencer strategy as it relates to their commerce channels in ways that align with brand positioning; Manage timelines, scope changes, and expectations with transparency; Partner closely with IATs and internal stakeholders; Stay current on platform changes, shopping behavior, and the creator role in purchase decisions; Support scope development and help manage OOP budgets across accounts; Keep budget trackers, burn rates, and financial documents accurate and up to date; Partner with Business Affairs on contracts and agreements; Support staff planning across accounts; Flag out-of-scope requests clearly and early; Look for ways to drive growth and improve efficiency

Requirements

7–10 years of experience in talent management and/or influencer marketing with strong knowledge of working in an integrated agency team model at both the portfolio and brand level; Strong experience with luxury or luxury-adjacent beauty and/or fashion brands; Digital commerce experience with strong experience directly on TikTok Shop and/or Amazon influencer affiliate programs; A proven ability to connect brands to culture in an elevated, brand-right way through a strong network across the beauty and entertainment industry, including film/TV and/or music production companies, creators, reps and brand partners; Confidence leading talent negotiations and complex partnerships; Experience managing direct reports or teams; Strong communication skills in both internal and client-facing settings; A genuine interest in luxury beauty, culture, and the influencer landscape; The ability to manage multiple accounts and workstreams in a fast-paced environment; Experience working with clients at a brand and portfolio level; Solid understanding of digital commerce including TikTok Shop and Amazon

Benefits

Comprehensive benefit program and perks; Free snacks; Generous holiday and paid time off; Options for private medical, dental, and vision plans; Support in saving for the future; Mental wellness coaching and support; Access to more than 13,000 online classes with LinkedIn Learning