Brand Manager Dermatology

About AbbVie

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com . Follow @abbvie on LinkedIn, Facebook , Instagram , X and YouTube.

Main Stakeholders

- External: Patients, Health Care Professionals, Key Opinion Leaders, agencies (MR, PR, digital)
- Internal: In-field teams, Brand Team, Brand Team Leader, Area Commercial, Affiliate Management Team

Scope

Drive the tactical implementation of the Brand Strategy, according to global and local process and procedures.

Responsibilities

Be aware of the Brand Financial processes:; Budget allocation and monitoring; Monthly performance analysis; Brand S&OP preparation; 1-year Financial Plan & Long-Range Plan.; Market & Brand Analysis and Market Research; Trends monitoring and Market/Competitive/Customers actionable insights collection.; Support the development of the Brand & Functional Plan, in alignment with the Brand strategic framework.; Implement all activities related to the Functional Plan; Provide an innovative, patient-centric mindset and a multi-stakeholders approach to meet strategic Brand objectives.; Support the Customer engagement digital evolution and the delivery of Advanced Customer Experiences; Contribute to the execution of the In-Field team excellence main processes and collaborate to ensure the understanding of their purpose from the Infield team.; Build strong relationships with internal stakeholders.; Demonstrate a deep understanding of the external stakeholders needs and behaviors through effective presence on the field and robust connection with In-Field Team.

Requirements

Degree level education (or equivalent), preferably Life Sciences or Economics; Minimum 2 years of relevant experience with proven track record of success within Biotech/Pharma/FMCG; Strategic Thinking attitude; Excellent analytical and communication skills; Proven working knowledge of healthcare environment; Project Management skills; Local and international mobility; English language proficiency verbally and in writing

Nice to have

Marketing experience in Immunology; Infield Experience; Product launch management support