Associate, Activation Linear Planning

The Associate, Activation Linear Planning will support the team in the creation and optimization of effective offline media plans (TV, Print, Radio), based on in-depth analysis and clear objectives. This role is key in supporting reporting activities and developing data-driven competitive analyses. We are looking for an individual with a sharp analytical mind, eager to learn and develop their skills within a leading media agency.

Responsibilities

Collaborate in the planning and management of offline media campaigns, adhering to guidelines provided by the Manager; Collect and process data for competitive analysis, identifying market trends and opportunities; Actively utilize specific media planning tools such as Kubik, Arianna, Kimono, AQX, MCS, and NetBox for plan development; Support the preparation of detailed reports on campaign performance and budget allocation; Coordinate internally with relevant teams (e.g., creative agencies) for material collection and space management; Actively participate in team meetings and strategic alignment sessions, contributing insights and observations

Requirements

Minimum of 1-3 years of experience in media planning (preferably within a Media Agency), with a focus on offline media; Crucial knowledge of TV planning; Good working knowledge and proficiency with industry tools such as Kubik, Arianna, Kimono, AQX, MCS, and NetBox; Sharp analytical mindset, precision, and meticulous attention to detail; Strong propensity for teamwork and collaboration; Proactive attitude, eagerness to learn, and a desire to develop new skills; Bachelor's degree or equivalent cultural background; Very Good command of English (written and spoken); Excellent proficiency in Microsoft Office Suite (Excel, PowerPoint, Word)

Nice to have

Familiarity with Print and Radio

Benefits

Competitive medical, group retirement plans, vision, and dental insurance; Significant paid time off; Preferential partner discounts; Employee mental health awareness days; Corporate Benefits & Discounts Platform; Employee Wellbeing & Support Programs; Language Platform: Access to English and 49 other languages, plus 1 complimentary guest account; Dedicated e-learning platform for all employees (at least 2000+ courses); Ticket Restaurant for every working day; Non-Occupational Accident Insurance; Company-paid Life Insurance; Tax Assistance Services Support (tax return)