CRM Assistant

At Frasers Group we’re rethinking retail. Through digital innovation and unique store experiences, we’re serving our consumers with the world’s best sports, premium and luxury brands globally. As a leader in the industry, we’re elevating the retail experience for our consumers through our collection of established brands, including Sports Direct, FLANNELS, USC, Frasers, and GAME.

Why join us?

Our vision - We are building the planet’s most admired and compelling brand ecosystem

Our purpose - We are elevating the lives of the many with access to the world’s best brands and experiences

At Frasers Group, we fear less and do more. Our people are forward thinkers who are driven to operate outside of their comfort zone to change the future of retail, embracing challenges along the way. The potential to elevate your career is massive, the experience unrivalled. To be able to make the most of it you need to live and breathe our principles:

The Role: The CRM Assistant supports the CRM team in managing customer relationships through the effective use of the CRM systems across Flannels, FRASERS, Sports Direct, Studio, Evan Cycles and more. This role involves data management, assisting with marketing campaigns on both email and mobile push notifications, and providing insights that help improve customer engagement and business performance.

Responsibilities

Supporting the shaping and development of the email marketing calendar using market trends and insight.; Collaborate with design in briefing in of new hero images and banners; Creating email briefs, writing commercially driven copy; Email building and testing, ensuring all emails work as expected and meet the brief deadlines.; Creating and testing push notifications.; Liaise with wider teams in the business to elevate email offering.; Responsible for measuring performance of emails, including paid brand activity

Requirements

Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint).; Good communication skills, both written and verbal.; Ability to work independently and as part of a team.; Basic knowledge of data analysis and reporting tools.; A proactive and customer-focused approach to work.; Ability to handle multiple tasks and prioritize effectively.; Eagerness to learn and adapt to new technologies.

Benefits

Own it and back yourself - Own the basics, own your role and own the result; Think without limits - Think, think fast, think fearlessly; Be relevant - Relevant to our people, our partners and the planet