Customer Marketing Specialist

Cornerstone Building Brands is North America's largest manufacturer of exterior building products, with operations spanning manufacturing facilities across the United States and Mexico, alongside sales and distribution offices throughout the United States and Canada. We are dedicated to our journey of becoming the premier provider of exterior building solutions.

Account-Based Marketing & Program Administration

Field & Sales Enablement

- Execute field-level rollout of sales enablement tools and materials
- Partner with sales teams to implement marketing programs and support local market activation

Event & Local Market Activation

- Coordinate and execute customer events, including planning logistics and on-site support
- Implement local market activation initiatives to drive engagement and demand at the branch/account level

Branch Merchandising & Product Launch Support

- Execute branch merchandising initiatives at retail, 2-step, and lumberyard locations based on sales team audits
- Support product launch execution at the branch/account level, including merchandising and in-market rollout

Responsibilities

Execute account-based marketing tactics for key retail, 2-step, and lumberyard accounts, following established playbooks and strategy; Administer MDF and co-op programs, ensuring compliance with program guidelines and appropriate use of funds within approved budgets; Maintain and apply customer playbooks to guide consistent account-level marketing execution; Act as the key marketing point of contact for strategic channel accounts

Requirements

Bachelor's degree in Marketing, Business Administration, or a related field; 2-4 years or more of experience in marketing roles focused on retail, distribution, or trade-channel marketing; Experience administering MDF/co-op programs preferred; Understanding of the new construction, repair and remodel industries, and retail/lumberyard distribution channels preferred; Proven track record of executing successful local market and account-based marketing programs; Proficiency in marketing tools and software applications