Data Management and BI Manager, GOC

As part of the Global Operations Centre (GOC), you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment.

Responsibilities

Collect data requirements from client teams including the Marketing Intelligence & Science team to understand the measurement framework, the most critical metrics to implement for database build, and business logic for data stitching; Manage data provisioning and define the taxonomy for the activation team to implement to ease data retrieval; Manage the retrieving, compiling, and formatting of large volumes of data (ETL); Manage data cleansing and assist in the set-up of clients' environments (Cloud infrastructure and data lakes); Lead the build and development of custom databases on the reporting platform; Drive the strategy and development of the data visualization layer of business intelligence platforms (Tableau) for insight generation for use in campaign monitoring and optimization; Lead the development of automated QA processes to ensure data accuracy and timeliness

Requirements

Bachelor's degree in Marketing, Advertising, Economics, Computer Science, Information Systems, Business Analytics, or a related field — OR equivalent professional work experience; 3–5 years of work experience in data management, data visualization, and data analytics; Proven experience with Alteryx for business logic design as well as ability to operate in Cloud environment (Azure, GCP, AWS, IBM data cloud pack); Advanced proficiency building dashboards with Tableau and/or Power BI; Experience working in Cloud environments (Azure, GCP, AWS, or IBM Data Cloud Pack); Experience working with SQL or Python; Advanced English level (B2–C2); Strong analytical, critical thinking, and problem-solving skills; Ability to thrive in a fast-paced and deadline-driven environment; Strong sense of accountability and ownership over deliverables; Collaborative with a partnership mindset

Nice to have

Preferably in a marketing and/or media agency; Knowledge of Google Data Studio, Datorama, or Domo is a plus; Experience with digital data from ad serving platforms (e.g., Google Campaign Manager), campaign planning tools (e.g., Prisma, Lumina, MediaOcean), website analytics (e.g., Adobe Analytics, Google Analytics), and paid search data sources (e.g., Google Ads, Marin) is strongly preferred

Benefits

Access to internal learning platforms; certifications; training sessions; life insurance; wellness programs; significant paid time off; preferential partner discounts; employee mental health awareness day; access to global WPP Media & WPP networks; employee resource groups; frequent in-office events