Digital Propositions Lead

We're looking for a talented Go-to-Market Propositions Lead to turn our media propositions into commercially successful, sales-ready solutions. Acting as the bridge between proposition strategy and commercial execution, you'll ensure media propositions across online and offline channels are clearly positioned, compellingly packaged, and successfully activated in the market. A key focus will be accelerating the commercialisation of our in-store digital screens proposition. Tesco Media is the ultimate media partner to brands, and dunnhumby is the global leader in Customer Data Science.

Responsibilities

Turn media propositions into commercially successful, sales-ready solutions; Act as the bridge between proposition strategy and commercial execution; Ensure media propositions across online and offline channels are clearly positioned, compellingly packaged, and successfully activated in the market; Shape data-backed, value-driven go-to-market strategies; Build compelling sales narratives; Translate complex media solutions into simple, actionable offers supported by case studies, measurement frameworks and sales enablement tools; Accelerate the commercialisation of the in-store digital screens proposition; Work with Digital and Offline Media Proposition Leads, Sales teams and internal stakeholders to maximise commercial impact and drive client adoption across the full media portfolio

Requirements

Strong experience in media sales, ideally involving integrated media solutions or media packages; Strong experience working within or closely with media agencies, or a background in a media agency environment, with a deep understanding of how agencies plan, buy, and evaluate media; Deep understanding of retail media, media planning, in-store digital signage, online channels, and shopper insights; Proven experience developing and executing go-to-market strategies; Strong commercial mindset with the ability to influence and support sales performance; Experience working cross-functionally on complex, multi-stakeholder projects; Ability to simplify complexity through structured, strategic thinking; Comfortable translating solutions into compelling sales narratives, decks, and enablement materials; Slovak: Advanced (required to negotiate and manage relationships with local clients); English: Advanced (required for communication with stakeholders, international team and internal team collaboration)

Nice to have

Experience with measurement frameworks, case studies, and evaluating performance

Benefits

Life Assurance (2x annual basic salary) and Accident & Disability cover (2x annual basic salary), insurance cost covered by dunnhumby; Pension provision including Pillar 1 and mixed employee and dunnhumby contributions; Employee Assistance with up to six free professional counselling sessions for you and your family; Lunch vouchers in line with Slovakia law; 100 EUR Christmas Voucher; Wellbeing resources through the dh Wellness hub; 25 calendar days holiday per holiday year plus public holidays falling on weekdays; Birthday day off; Loyalty days increasing with service from 1 day after 2 years to 5 days after 6 years; Maternity and adoption leave of 34 weeks unpaid (43 for multiple births), with 14 weeks compulsory Government funded; 1 day paternity leave paid by dunnhumby; Shared Parental Leave of up to 3 years following birth, government funded; Flexible working hours; Agile working opportunities