Director, Strategy

The Director, Strategy will be a critical leader in supporting the growth and execution of Highwire's strategy function. Reporting directly to the EVP, Head of Strategy, the Director will work cross-functionally to design and implement strategic frameworks that solve clients' business, communications and marketing challenges. The role will guide the thinking of account and specialist teams across earned media, content, social, influencer and creative, work closely with Insights and Analytics teams to create data-driven briefs, and support new business efforts, client engagements, and fully integrated campaigns. Highwire is a strategic marketing communications agency serving B2B technology, healthcare, cybersecurity, energy, professional and financial services, and more.

Responsibilities

Support the creation of experience and engagement strategies that align with clients' business objectives, working with various internal teams (e.g., Creative, Digital, Analytics); Assist in driving the value story for brand experiences and strategic projects, ensuring alignment with client goals and measurable outcomes; Act as a co-leader on key accounts alongside client portfolio leaders, providing strategic counsel and ensuring the successful delivery of client objectives; Lead strategic discovery sessions, gathering insights and experience requirements to develop solutions that meet client needs; Partner with the Highwire Intelligence Group to ensure strategies are grounded in measurable frameworks and can be tracked for performance over time; Build and nurture long-term client relationships, contributing to business growth through exceptional strategy execution and insights; Play a key role in the new business process, helping to develop engagement strategies and craft persuasive pitch narratives that resonate with prospective clients; Work closely with the business development team to pitch new ideas and expand Highwire's client base, focusing on how strategic solutions can drive results; Identify opportunities for innovation within existing client relationships to expand the scope of strategic services; Mentor and guide junior strategists and team members, helping to elevate their strategic thinking, storytelling, and client engagement skills; Foster a collaborative and empowering team culture, encouraging creativity and innovation while maintaining high standards of execution; Partner with cross-functional teams, including Digital, Creative, and Analytics, to ensure the seamless integration of strategy into larger client campaigns and initiatives; Ensure that strategy informs every aspect of client work, from creative ideation to execution, and that each project is aligned with overarching client goals; Work closely with the I&A and account teams to document requirements, gather insights, and develop comprehensive strategic roadmaps

Requirements

6+ years of experience in strategic communications, marketing, or related fields, with a proven track record of leading successful client engagements; Demonstrated ability to create strategic frameworks and deliver integrated solutions that address business challenges; Strong client-facing skills, with the ability to build and nurture senior-level client relationships; Experience working across disciplines, including digital marketing, creative, and analytics, to deliver comprehensive solutions; Proven success in supporting new business development, including pitching strategies and driving growth within existing accounts; Strong leadership and mentorship skills, with experience developing and guiding junior team members; Exceptional communication and presentation skills, with the ability to articulate complex ideas to internal teams and clients; Collaborative mindset with experience working in fast-paced, client-driven environments

Nice to have

Bachelor's degree in business, marketing, communications, or a related field is preferred

Benefits

Competitive salary with merit-based opportunities for growth; Flexible hybrid work model; Generous vacation policy, including extended summer and winter breaks; Early log-off on Fridays through the Empower Hours program; 401(k) plan with employer matching; Comprehensive medical, dental, and vision coverage, plus FSA options; Paid parental leave benefits; Commuter benefits; Annual Growth Mindset stipend for books, events, or learning experiences; Monthly technology reimbursement; Wellness benefit program for mental and physical health; 501c3 donation matching program; Mentorship and ongoing professional development opportunities; Monthly recognition and team celebrations; Employee referral and new business referral bonuses; Quarterly Highwire events and team gatherings; Dog-friendly office environment