Marketing Coordinator

The Marketing Coordinator is responsible for developing and implementing brand activation activities across both online and offline channels for the assigned region.

Responsibilities

Coordinate brand communication and activation activities across both online and offline channels; Manage the assigned marketing budget while executing marketing activities, including campaigns, marketing material development, training sessions, website management, industry trade shows, events, customer meetings, displays, and showroom initiatives; Develop activation plans and budgets, negotiate with suppliers, obtain quotations, and manage contract approval processes; Prepare marketing execution and investment reports by collecting, analyzing, and summarizing investment data; Monitor and control marketing expenses to ensure they remain within the approved budget and forecast; Organize installer training sessions with clients, including sending invitations and providing training certificates; Coordinate Midea's participation in trade shows, fairs, conventions, and other events, including booth layouts and product displays; Plan meetings and trade shows by identifying requirements, coordinating schedules, managing mailing lists, and collaborating with internal and external stakeholders; Develop flyers, brochures, product sheets, and merchandising materials while maintaining an adequate inventory of promotional materials; Prepare marketing budget reports and departmental performance reports; Support the development and management of product artwork, including manuals, labels, packaging, and boxes; Process marketing-related payments in coordination with the Accounting and Treasury departments according to the approved budget; Perform other Marketing and Trade Marketing activities as assigned

Requirements

3+ years of experience in Marketing or Trade Marketing; Experience preparing reports and executing Marketing and Trade Marketing strategies; Bachelor's degree in Marketing, Communications, Business Administration, or a related field; Advanced written and conversational English; Previous supervisory experience required; Valid U.S. visa required; Advanced proficiency in Adobe Photoshop, CorelDRAW, Adobe Creative Suite, and Microsoft Office; Strong leadership and teamwork skills; Excellent communication and negotiation skills; Strong presentation, project management, and budget control skills

Benefits

Monday to Friday schedule; Opportunity to be part of a global, fast-growing company; Competitive compensation and benefits package