Media Planner

This is an exciting opportunity for a proactive and aspiring Media Planner (Travel Retail), working for a globally renowned leader in the luxury beauty industry, celebrated for its heritage of prestige skincare, makeup, and fragrance. You will play a crucial supporting role in the development and execution of integrated media planning and client servicing for the Travel Retail business unit across key APAC markets.

Responsibilities

Support the development of comprehensive, insight-driven media plans across key APAC markets; Support Activation Teams in ensuring accurate and timely campaign execution; Assist in the creation of in-flight and post-campaign reporting; Support the team in managing day-to-day client communication and requests; Collaborate with local WPP Media teams across APAC markets; Assist in coordinating effectively with retail and OTA partners; Support the Travel Retail Director and Managers in researching forward-thinking ideas; Assist in ensuring smooth account operations

Requirements

At least 1 year of media planning experience with a strong track record in integrated digital and traditional media planning within a media agency environment; Fresh graduates with media agency internship experience, or strong background in finance, accounting and marketing will be considered; Working knowledge of digital media platforms including paid social (Meta, TikTok), search (Google), and programmatic; Some experience in client interaction or a strong desire to develop client-facing skills, ideally within a multi-market APAC environment; Strong analytical skills with an ability to support the development of insight-driven media strategies aligned to client business objectives; Excellent organizational, operational, and numeracy skills, with strong attention to detail; Clarity in written and spoken communication; A proactive, solutions-oriented mindset with the ability to manage multiple priorities simultaneously; Proficient in Microsoft Excel (including formulas) and Microsoft PowerPoint

Nice to have

Proficiency in Mandarin and experience with the Chinese media landscape; Offline media knowledge

Benefits

Competitive medical; Group retirement plans; Vision; Dental insurance; Significant paid time off; Preferential partner discounts; Employee mental health awareness days