Product Marketing Manager, AI Governance

OneTrust is seeking a talented Product Marketing Manager to support product marketing for the AI Governance solution. As a Product Marketing Manager, you will serve as a key liaison between the product management, marketing, and sales organizations and our customers. You will work cross-functionally and leverage both technical and storytelling skills to drive messaging, create content, and launch products to enable sales teams and help drive product adoption. These efforts will be guided by the go-to-market strategy for AI Governance, which you will help shape and execute in partnership with the Director of Product Marketing and cross-functional stakeholders.

Responsibilities

Deeply understand the ICP and buyer personas for AI Governance, including their business challenges, goals, motivators, and market trends; Develop an informed point of view on our AI Governance solution and synthesize customer, field, and market feedback to help inform messaging, launches, and product direction; Articulate the product and capability value proposition clearly and convincingly, highlighting what will deliver the most impact and value for buyer personas; Ensure buy-in from stakeholders across the organization; Help communicate AI Governance within OneTrust’s broader platform; Create compelling customer materials, including pitch decks, product datasheets, case studies, battlecards, and training resources; Partner on a GTM strategy for AI Governance product launches and release moments to improve product adoption and growth; Execute that strategy by driving cross-functional alignment to support successful product launches; Work closely with Sales to ensure they are equipped with the latest product knowledge and sales guidance; Conduct thorough market research and competitive analysis to inform product and marketing strategies; Support analyst relations for AI Governance; Work closely with demand generation and content teams to develop and execute demand generation campaigns; Foster strong relationships with key customers to gather insights, develop case studies, support advisory board efforts, and create advocates; Possess strong collaboration skills and influence without authority to drive clarity and momentum across multiple stakeholders.

Requirements

BA/BS degree in marketing, business, or engineering equivalent; 5+ years of product marketing experience at a SaaS or other high-tech company; Highly collaborative with a deep sense of ownership and accountability; Experience with stakeholder management, influencing and managing multiple stakeholders internally; Demonstrated customer-centric mindset with empathy for users and buyers, translating their needs into effective messaging and go-to-market plans; Proficient in data-driven decision-making and analytics; Strong technical competence with a solid understanding of the domain and product design; Exceptional communication and presentation skills, articulating complex technical concepts to diverse audiences; Comfort supporting competitive intelligence and analyst relations for a product or solution area; Comfort using AI tools to accelerate research, content development, and workflow execution, with good judgment around oversight and governance; Experience marketing AI, governance, risk, compliance, security, or data governance solutions, with a strong understanding of how AI is transforming B2B organizations

Nice to have

Knowledge of or experience with AI Governance solutions is a plus.

Benefits

Comprehensive healthcare coverage; Flexible PTO; Equity RSUs; Annual performance bonus opportunities; Retirement account support; 14+ weeks of paid parental leave; Career development opportunities; Company-paid privacy certification exam fees; Discretionary bonuses, equity, and/or commissions