Sales Manager - UK

We are seeking a dynamic Regional Sales Manager to take ownership of a defined territory across the UK, driving growth with machine builders and manufacturing end users. This hands-on commercial role demands a blend of technical engineering knowledge and solution-based selling to develop new business and strengthen customer relationships.

Responsibilities

Drive sales growth across the defined territory, targeting both machine builders and manufacturing end users; Leverage technical engineering knowledge to provide solution-based selling strategies; Develop and maintain strong customer relationships, ensuring long-term partnerships; Act as a liaison between customers and engineering teams to ensure clear communication of technical requirements; Identify and pursue new business opportunities within the manufacturing engineering environment; Maintain a thorough understanding of how equipment, components, and systems fit into wider production processes; Deliver effective sales presentations and negotiations to close deals.

Requirements

Experience in technical sales within a manufacturing or engineering environment; Strong engineering or technical understanding, with the ability to interpret drawings or specifications; Proven experience selling to machine builders and manufacturing businesses; Ability to translate technical requirements into practical, commercially viable solutions; Excellent relationship-building skills with both technical and commercial stakeholders; Self-motivated with strong organizational skills and the ability to manage a territory independently; Confident communicator with strong negotiation skills; Commercially aware, with a focus on delivering results.