Senior Campaign Manager (Temp Contract)

Join Pleo's Integrated Marketing team as a Senior Integrated Campaign Manager, Brand & GTM. You will help architect, roll out, project manage, and drive the Go-To-Market execution for the major 2027 brand marketing strategy and campaigns, turning brand strategy, positioning, and creative concepts into operational GTM blueprints as Pleo scales its multi-segment (SMB, Mid-Market, Enterprise) reach across 6 key European markets. This is a temporary contract of 1 year. You will report to the Director of Integrated Marketing.

Responsibilities

Translate the overarching 2027 brand strategy into actionable, full-funnel GTM campaign blueprints across SMB, Mid-Market, and Enterprise segments, architecting campaign flighting and distribution models across 6 European markets; Own and author comprehensive Integrated Campaign Master Briefs, leading the operational rhythm of cross-functional squads to execute multi-channel strategies (OOH, Paid Social, VIP activations, Digital, ABM) on time and within scope; Partner with country teams and local market stakeholders to ensure master campaign frameworks balance global consistency with local relevance and execution precision; Serve as the strategic execution peer to the Brand Marketing Lead, while partnering with Sales Leadership, SDRs, and Field teams to equip customer-facing squads with the stories, tools, and campaign momentum needed to capitalize on campaign-generated intent; Maintain and protect the integrated campaign master calendar, manage and allocate the multi-country integrated campaign budget, and partner with Marketing Ops, Data, and Brand Intelligence to track brand lift, consideration, pipeline growth, and closed-won impact

Requirements

A proven track record leading multi-million dollar, multi-country, full-funnel integrated campaigns in high-growth B2B SaaS or tech environments; Deep experience taking high-level brand frameworks and translating them into multi-channel GTM blueprints across varied audience segments (SMB to Enterprise); High proficiency in aligning cross-functional teams (Creative, Digital, PR, Ops, Sales) and holding squads accountable to tight deadlines and complex campaign launches; Deep understanding of how to run campaigns across diverse European markets, with a clear perspective on modular campaign design and local adaptation; Experience with tracking brand-to-pipeline performance metrics, campaign flighting dynamics, brand lift, consideration, and total ROI; A background in integrated marketing, GTM campaign management, or brand marketing orchestration within B2B technology or SaaS

Benefits

Own Pleo card; Lunch on work days (catered meals or lunch allowance based on local office); Comprehensive private healthcare (depending on location: Vitality, Alan or Médis); 25 days of annual leave plus public holidays (additional days may apply in select countries); Hybrid and fully remote working options; Free mental health and well-being support via MyndUp; Paid parental leave