Senior Director Sales & Marketing

The Senior Director, Sales & Marketing is a senior commercial leader responsible for accelerating U.S. revenue growth, market penetration, and commercial capability build-out in a high-growth new energy business. This role combines strategic ownership and operational execution, leading regional sales and marketing teams while building a scalable, disciplined commercial engine. The position plays a critical role in bridging U.S. market dynamics with global (Asia-based) strategy, ensuring alignment, speed, and execution excellence.

Responsibilities

Own and deliver regional revenue targets and market share growth; Develop and execute strategic account plans across OEMs, utilities, EPCs, and integrators; Identify and capture new market opportunities in ESS, EV, and energy transition sectors; Build long-term customer partnerships and ecosystem influence; Lead and scale a high-performing regional commercial team; Establish clear performance metrics, pipeline rigor, and accountability culture; Upgrade team capability in complex sales, deal execution, and customer engagement; Define and execute integrated go-to-market strategy aligned with business priorities; Strengthen brand positioning and market credibility in the U.S.; Drive customer segmentation, product positioning, and value proposition clarity; Build and institutionalize sales operating cadence (forecasting, pipeline reviews, CRM discipline); Implement KPI-driven performance management (conversion, deal velocity, margin); Optimize pricing strategy, contract structure, and commercial governance; Serve as a key bridge between U.S. commercial teams and global headquarters; Align execution with global product roadmap and supply chain capabilities; Drive cross-cultural integration to improve decision speed and execution quality

Requirements

Bachelor's degree; 10–15+ years of progressive experience in Sales, Marketing, or Commercial Leadership; Proven track record of delivering revenue growth in a $300M–$500M scale business; Strong experience in B2B technical / industrial sales environments; Demonstrated capability in sales operations, forecasting, and pipeline management; Experience operating in high-growth, fast-changing environments; Strong leadership, executive communication, and stakeholder alignment skills; Direct experience in New Energy / Energy Storage / EV / Battery / Power Systems

Nice to have

MBA; Mandarin Chinese proficiency; Proven experience working with Chinese / Asian multinational organizations; Experience supporting U.S. market entry or rapid expansion phases; Balanced background across sales leadership + marketing strategy; Strong understanding of U.S. energy market, policy, and customer landscape; Exposure to Tesla, Rivian, Fluence, AESC, Sungrow Power Supply, Trina Solar, JinkoSolar