Senior Executive, Performance APAC

We are looking for a highly motivated Senior Executive Performance APAC to join the WPP Media. You should come with about 1-2 years of total work experience in the media industry OR as a performance media executive. As the primary point of contact for your clients, you will manage their advertising needs end to end across all channels.

Responsibilities

Client Champion: Communicate with clients, providing regular updates on campaign performance, industry trends, and new opportunities in a timely manner; Trusted Advisor: Maintain strong, long-lasting relationships with clients based on trust, transparency, and timely communication; Strategic Insight: Develop an understanding of client businesses, target audiences, competitive landscapes, and industry trends; Goal-Oriented Planning: Collaborate with clients to define clear and measurable campaign objectives; Cross-Channel Expertise: Develop comprehensive advertising strategies and media plans across all relevant channels; Campaign Management: Use WPP Media workflow management tool to capture and guide campaign requirements; Seamless Execution: Implementation of advertising campaigns across all channels, ensuring timely launch and accurate setup; Budget Control: Manage campaign budgets and track spending meticulously; Team Collaboration: Leverage internal teams to ensure seamless campaign execution; Performance Monitoring: Monitor and optimize campaign performance closely; Billing and Reconciliation: Ensure client spends are reconciled post campaign; Data-Driven Optimization: Regularly analyse data to uncover insights and adjust strategies; A/B Testing: Conduct A/B testing to identify the most effective campaign elements; Insightful Reporting: Generate reports from WPP Media proprietary dashboard; Strategic Analysis: Analyse campaign data to identify trends, opportunities, and areas for improvement

Requirements

About 1-2 years of total work experience in the media industry OR as a performance media executive; Ability to work independently and as part of a team in a fast-paced, deadline-driven environment; Good communication, presentation, and interpersonal skills, with the ability to build strong relationships with clients and internal stakeholders; Strong analytical and problem-solving abilities, with a meticulous data-driven approach to campaign planning, management and optimization

Nice to have

Some understanding and hands-on experience across several advertising channels (biddable and non-biddable media) would be ideal; Prior experience in using analytics tools, e.g., Google Analytics, Adobe Analytics, Evogenious (TV), Clear Decisions, Microsoft Excel, Microsoft PowerBI is a good to have

Benefits

Competitive medical; group retirement plans; vision; dental insurance; significant paid time off; preferential partner discounts; employee mental health awareness days; access to global WPP Media & WPP networks; employee resource groups; in-office events