Senior GTM Operations Manager

We're looking for a Senior GTM Operations Manager to own the strategy, insight, architecture and day-to-day operation of the systems and processes that power EDITED's entire go-to-market motion. This is the senior operator who connects the dots across marketing, sales and customer success — using data to identify what's happening, explain why it matters commercially, challenge decision-making and turn business strategy into action. You'll own the GTM tech stack and the processes behind it, but just as importantly, you'll turn the data those systems produce into insight leadership can act on. Reporting to the CRO and operating across the full revenue organisation, this is an individual contributor role: you set the play and you run it.

Responsibilities

Own the GTM operations strategy and roadmap; Turn GTM data into commercial insight; Bring an independent, cross-functional RevOps perspective to GTM decision-making; Design and architect systems and processes from business needs; Own the lead lifecycle end to end; Own marketing and revenue attribution; Serve as the analytics and reporting owner; Lead tool evaluation, integration strategy, and vendor management; Establish data governance and operational standards; Partner with marketing, sales, CS, finance and product leadership on GTM planning, forecasting and pipeline strategy; Run day-to-day HubSpot administration; Build, test, and optimize HubSpot workflows; Maintain and refine lead scoring models in HubSpot; Set up and manage webinars in Demio; Administer Gong; Maintain the Pendo platform with support from engineering; Maintain data integrations across HubSpot, Gong, UserGems, Pendo, Slack, and PandaDoc; Execute emails and outreach in HubSpot, Gong, and UserGems; Build and maintain reports and dashboards; Use AI tools, including Claude, to improve operational execution; Perform other duties as assigned

Requirements

5+ years in GTM, revenue, or marketing operations, including hands-on experience owning systems and processes end to end; Bachelor's degree in Marketing, MIS, Business Information Systems, or a related field, or equivalent experience; Deep, hands-on HubSpot expertise including workflows, lead scoring, and attribution reporting; Proven ability to design, build, and optimize GTM systems and processes from business needs, then drive adoption across marketing, sales, and CS; Experience owning the lead lifecycle, attribution, and reporting for a B2B SaaS company; Experience with Gong, UserGems, Pendo, Demio, Slack, PandaDoc, or comparable tools; Comfort operating as a player-coach; Comfort using AI tools like Claude; Strong project management, prioritization, and stakeholder-management skills; Strong written and verbal communication; High agency and low ego; Strong commercial acumen; Confidence working with senior stakeholders and constructively challenging assumptions, forecasts and priorities

Nice to have

Full Hub experience; experience scaling an enterprise sales motion

Benefits

Set up to work remotely and can also offer hybrid working via London and Sofia offices; Enhanced parental leave policy; 25 days annual leave + public holidays and an extra day for every year at EDITED; Healthcare via SimplyHealth Cash Plan; Flexible working policy; Season Ticket Loan & Cycle to Work schemes; Access to an Employee Assistance Programme; Employee Referral Programme; Gifts for work anniversaries and big life events