Senior Marketing Analyst

Pathway is seeking a highly motivated Senior Marketing Analyst to join its Marketing Operations team. This role supports business development and client service efforts through the coordination of bespoke RFPs, high-quality marketing materials, and institutional investor requests. A significant portion of this role—up to 50%—will be dedicated to supporting the RFP/RFI/DDQ process. The ideal candidate will have 2+ years of experience working on RFPs in financial services, possess strong project management skills, exceptional attention to detail, and experience developing responses for institutional investors and consultants. Pathway is a leading private markets solutions provider with ~250 professionals globally and more than $95 billion in assets under management. The firm provides customized investment solutions across the private market spectrum on behalf of institutional investors worldwide.

Responsibilities

Work with RFP manager to lead and coordinate responses to RFPs, RFIs, DDQs, consultant questionnaires, and other due diligence requests from institutional investors and consultants; Liaise with investment, client service, legal, compliance, operations, and business development teams to gather information and develop accurate, compelling, and timely responses; Manage multiple concurrent projects and deadlines while ensuring a high level of accuracy and attention to detail; Maintain and enhance the firm’s repository of approved RFP content, standard responses, and supporting materials; Identify opportunities to incorporate AI and automation into RFP, RFI, and DDQ workflows; Produce presentations, data packages, fact sheets, and other marketing materials; Help manage the client services workflow; Maintain and update marketing collateral; Manage industry databases, consultant platforms, and company profiles; Assist with streamlining internal workflows and processes; Collaborate with colleagues across departments and global offices on strategic marketing initiatives and other ad hoc projects

Requirements

Bachelor’s degree in business, marketing, communications, finance, or a related field; Minimum of two years of experience in RFPs, marketing, communications, business development, investor relations, or a related function; Demonstrated technical and business writing skills; Strong project management skills with the ability to manage multiple priorities and deadlines simultaneously; Exceptional attention to detail, organizational skills, and commitment to producing high-quality work; Ability to work independently while collaborating effectively across global teams and functional groups; Strong critical thinking, analytical, and problem-solving capabilities; Proficiency in Microsoft Office Suite, particularly PowerPoint, Excel, and Word

Nice to have

Financial services experience strongly preferred; Direct RFP, RFI, DDQ, or institutional due diligence experience; Experience with CRM platforms, marketing systems, consultant databases, and/or RFP management software

Benefits

Competitive base salary and opportunity for annual bonus; Generous healthcare, retirement, and paid time-off benefits; Exposure to senior professionals across investment, client service, and business development teams; Opportunity to contribute to a leading global private markets investment firm