Senior Product Manager (8 Month Contract)

Knix is an award-winning intimate apparel and activewear brand that is re-inventing intimates for real life. Launched in 2013, Knix is one of the fastest-growing intimate apparel brands in North America, reaching over 3 million customers through online stores, retail locations across North America, wholesale, and Amazon. Brands include Knix, Kt by Knix, and Mntd. We're on the hunt for a Senior Product Manager who will be responsible for the strategic planning and implementation of a digital roadmap to support Knix. You will use data, company insights, and customer feedback to prioritize, plan, and manage initiatives from ideation to deployment, collaborate with business stakeholders, be responsible for making trade-offs to help Knix reach company targets, and work within an agile development team for final delivery.

Responsibilities

Develop/maintain the product roadmap for the Knix e-commerce sites, designing customer-centric capabilities that support the organization's business strategies and operational dependencies; Lead discussions with cross-functional teams and stakeholders to understand business goals and user needs, build business cases and support the roll-out of new capabilities; Solve problems, make decisions, and complete trade-off analysis to stay on track towards business deliverable commitments; Lead a product discovery process through developing feedback loops with users, and constant testing and prototyping with UX; Act as subject matter expert on Knix websites and site tools, providing vision on how to get the most out of existing capabilities; Use customer behaviour data and feedback to build an A/B testing approach on enhancement opportunities on site; Oversee both the long-term strategic direction of the roadmap and conversion optimization, as well as the tactical strategy and execution of individual features; Lead the discovery and deployment of AI-powered tools and LLM applications to improve internal efficiencies and drive conversion optimization; Define, prioritize and scope site initiatives along with Product and Tech lead to ensure resources are adequately assigned; Set KPIs and targets for new features and track results through pre- and post-analysis and A/B testing; Draft stories/acceptance criteria, prioritize the backlog, and actively participate in the agile development process; Strategic planning and implementation of a digital roadmap to support Knix, using data, company insights, and customer feedback to prioritize, plan, and manage initiatives from ideation to deployment

Requirements

5+ years of product management experience, including leading complex, high-impact initiatives on a customer-facing e-commerce platform; Strong ability to solve problems, make decisions, and complete trade-off analysis; Excellent stakeholder management skills, with experience aligning executives and cross-functional teams; Extremely strategic, comfortable with long-term planning, short-term tactical decisions, and making trade-offs; Experience working with analytical tools such as Amplitude to turn insights into actionable A/B testing opportunities; Ability to juggle conflicting priorities while completing projects successfully; Outstanding verbal and written communication skills; Comfortable with JIRA and Shopify Plus; Strong business acumen and the ability to translate data (qualitative and quantitative) into strategic product decisions; Familiarity with experimentation frameworks and agile/lean methodologies; Clear, concise, but thorough communication skills to communicate technical concepts to a non-technical audience; Strong relationships with senior stakeholders across the organization and the ability to influence; Growth mindset and willingness to disrupt the status quo

Benefits

Monthly bonuses; 100% of premiums covered for extended health and dental plans for permanent full-time employees from day one; Employee Assistance Program with virtual coaching, therapy, and counseling; Paid Parental Leave topping up salary to 80% for eligible permanent full-time employees; RRSP matching program for permanent full-time team members; 50% discount on Knix products