Short Form Social Media Executive (6 month FTC)

Midnite is a next-generation sports betting and gaming platform built for a new wave of players. Short Form Social Media Executive role in the Brand department on a 6-month freelance contract, remote within the UK.

Responsibilities

Find the strongest short-form moments inside existing and newly produced long-form content; Write and test hooks, first frames and captions that stop the scroll; Edit, caption and correctly format platform-ready content in CapCut, Premiere or equivalent; Treat TikTok, Reels, Shorts and X as different products, adapting the edit and packaging for each; Brief editors clearly on bigger builds using timecodes, hooks, framing and references; Own the publishing schedule across Instagram, TikTok, YouTube, Facebook and X, planned around the football calendar; Monitor performance, spot emerging or declining formats and iterate quickly; Feed high-performing organic work into the paid creative pipeline; Bring new formats and make them feel unmistakably Midnite; Work within ASA guidelines and responsible messaging requirements

Requirements

1–3 years of experience making and publishing short-form content, ideally across multiple brands; Is obsessed with short-form and understands how a hook or first frame can transform performance; Has strong hands-on editing ability in CapCut, Premiere or equivalent; Knows TikTok, Reels, Shorts and X in depth, including platform specifications and audience behaviours; Understands football narratives and internet culture, not just match results; Can move from raw footage to a published clip in under an hour when it matters; Writes sharp hooks and captions and backs editorial judgement with a clear rationale; Is organised under volume and confident using scheduling and analytics tools; Is proactive: brings the idea, cuts it, ships it and explains how it performed; Can move quickly without ignoring brand standards, ASA guidance or responsible messaging

Nice to have

sport, betting or entertainment experience