Social Freelancer, Sports - Weeknights

Responsibilities

Execute the voice of Complex Sports/Complex Bets (Facebook, Twitter/X, Instagram, TikTok) on all of our social platforms, exhibiting excellent judgment and audience-sensitive framing; Create, curate, and be responsible for all content published to Facebook, Twitter, and Instagram for Complex Sports/Complex Bets; Lead community management, moderation, and DM management using a deep understanding of the Complex tone and voice; Surface and pitch viral, breaking, and social-friendly content to our news team; Develop creative assets in Photoshop and Premiere/CapCut; Ideate, source, and create original real-time content for all Complex Sports audiences, identifying memes and trends at the cusp of virality; Support all social goals (growth, traffic, views, and engagement) and be accountable for providing vertical-specific tactics, strategic pivots, and added direction when needed; Track and share social and platform best practices with internal teams, providing best-in-class examples where possible; Manage workflow of editorial social posts, working with the branded social team to coordinate posting and schedules, when necessary

Requirements

2-3 years of social media and editorial experience with a publisher or brand; A deep understanding of the Complex Sports/ComplexBets content, voice, and tone; Strong writing and communication skills, proofreading experience, and quick decision-making skills; Must be willing to work nights and occasional holidays for coverage of live events; Robust knowledge of streetwear/fashion and how it connects to areas such as pop culture + sports + music; Possess a deep understanding and fluency of all social media platforms (Facebook, Instagram, Twitter, TikTok, YouTube Shorts); Extensive knowledge of Sports culture and proven track record in driving audience and consumer action on social; Remain up-to-date on what our competitive set is doing to ensure that our lane isn’t being stepped on; Self-management skills + take charge attitude; Proficient in Adobe Creative Suite and Premiere Pro; Positive, intuitive, proactive, and collaborative team player; Core Competencies: Possesses an entrepreneurial spirit, Thinks strategically and analytically, Pushes for creative and out-of-the-box ideas, Action-oriented, Drives results, Cultivates innovation; A strong grasp of sports betting culture, narratives, and fan engagement; A deep understanding of betting content, odds-driven storytelling, and social conversation