Supporter Engagement Officer

Amnesty International Indonesia is seeking a Supporter Engagement Officer to deliver supporter engagement strategies across digital channels and in-person initiatives. The role will implement supporter journeys, manage CRM and email operations, and coordinate volunteer engagement activities that contribute to supporter growth, retention, and campaign impact. Reporting to the Activism and Resources Coordinator within the Community Growth and Engagement team. Please note that this role will only be based in Jakarta.

Responsibilities

Manage the day-to-day delivery of digital supporter engagement; Support the coordination of volunteers, interns, and campaign activities; Maintain supporter, activist, and volunteer databases; Support the transition and adaptation of CRM platforms; Monitor engagement and growth metrics; Work with vendors and internal teams to ensure digital engagement systems function effectively; Develop supporter communications, including email campaigns, newsletters, petitions, surveys, action alerts, and event invitations; Continuously improve supporter journeys and digital engagement results through performance analysis, A/B testing, and behavioural insights; Implement volunteer retention and engagement initiatives; Facilitate volunteer participation in campaigns and events; Support delivery of activism projects such as Write for Rights; Contribute to the development of activism toolkits and human rights education resources; Support the Social Justice Leaders project through CRM implementation, engagement monitoring, and periodic analysis; Work across teams to deliver campaign priorities; Contribute to programme administration, financial processes, monitoring, evaluation, and reporting

Requirements

At least two years of relevant experience designing and implementing digital activism, supporter engagement, volunteer engagement, or mobilisation initiatives for social change campaigns; Understanding of human rights issues and social change approaches, including grassroots mobilisation, digital organising, and innovative supporter engagement; Experience engaging and mobilising volunteers both online and offline; Comfortable managing CRM systems, supporter databases, email platforms, and other digital engagement tools; Ability to maintain data accuracy, troubleshoot basic platform issues, monitor performance indicators, and use data to improve supporter communications and engagement strategies; Strong written and verbal communication skills and ability to create persuasive content for different platforms and audiences; Ability to coordinate projects involving multiple stakeholders and deliver work within agreed timelines and quality standards; Ability to support interns or volunteers in line with organisational policies; Proactive, collaborative, technologically confident, and able to learn new tools and systems quickly; Fluency in English and Bahasa Indonesia, both verbally and in writing; Clear commitment to human rights, equality, cultural diversity, and gender equality

Nice to have

Hands-on experience with Engaging Networks or other CRM platforms; Familiarity with WordPress, MailChimp, mass-email systems, or digital mobilisation platforms