UI Designer – Brand UI team

As a UI Designer in Wix’s Brand UI team, you’ll work at the intersection of Product Design, Visual Design, Design Systems, and Brand, helping shape and evolve the visual language of Wix’s core products. You’ll work across products and teams rather than owning a single feature or flow, creating scalable UI solutions and distinctive visual experiences that bring Wix’s product and brand closer together and impact millions of users.

You’ll combine strong visual craft with systems thinking, moving comfortably between the smallest UI details and the bigger picture of how products, patterns, and visual languages connect.

At Wix, we believe our best work happens together. Our work model is fully in person, with 5 days a week from our office. Flexibility remains a core value at Wix and special requests are handled thoughtfully at the team level.

Responsibilities

Design and evolve visual UI languages and scalable design solutions across Wix products; Create and refine UI components, patterns, layouts, and product experiences while considering their impact across broader design systems; Work on a wide range of visual product experiences, from complex product UI to motion, interactions, loaders, illustration systems, and AI experiences; Collaborate closely with Product Designers, UX teams, Product Managers, developers, Design System teams, and Brand and Marketing designers throughout the design process; Translate product needs, brand principles, and existing visual foundations into clear, thoughtful, and scalable product experiences; Identify opportunities to bring Wix’s brand into the product experience in meaningful and functional ways, creating stronger connections between product and brand; Navigate complex and sometimes ambiguous design challenges, bringing clarity, consistency, and a strong visual point of view to cross-product initiatives

Requirements

2+ years of experience in Product Design, UI Design, or a similar digital product design role, with experience working in a high-tech company, startup, or design agency.; A strong portfolio demonstrating exceptional visual craft, attention to detail, and experience designing polished digital interfaces; Strong understanding of design systems, UI patterns, components, hierarchy, typography, layout, and interaction design; Strong systems-thinking skills, with the ability to understand how individual design decisions affect larger products, experiences, and visual ecosystems; High proficiency in Figma, experience working with complex design systems and component libraries, and confidence using AI tools as part of the design process; Strong collaboration and communication skills, with curiosity, flexibility, and the ability to work effectively in a fast-moving environment where not every problem comes with a predefined solution; Experience designing AI-powered product experiences, or working with motion, interaction design, and illustration systems – an advantage