Assistant Event Manager

This role is based Ha Phan Building Office. The Assistant PR& Event Manager is responsible for designing and delivering the product / event in support of Senior Event Manager. Through a strong understanding of market trends and customer needs and develop the long-term Event design, through both responding to existing customer feedback and identifying new and innovative opportunities to improve the Event. Will support the management of the P&L of a specific event, while supporting with the financial, operational and customer performance of each product. Working alongside Sales, Marketing and Operations, Assistant PR & Event Manager will ensure all elements are aligned to create a successful Event.

Responsibilities

Write and distribute press releases, media kits, and pitch stories; Work with PR agency to organize press conferences and media interviews; Monitor media coverage; Track PR metrics including media impressions, sentiment, and share of voice; Analyze campaign effectiveness and provide insights; Support the development of an Event’s strategy and direction; Develop and improve the customer experience at each Event; Support Senior Event Manager in monitoring of the side-event P&L; Liaise with Sales, Marketing and Operations teams; Negotiate with venues and suppliers together with Operations and Procurement; Build relationships with key buyers, associations; Develop deep industry knowledge through personal relationships and market analysis; Work with Senior Event Executive to develop data of key buyers for the event in line with event KPIs

Requirements

Bachelor's degree in Marketing, Event Management, or Business; 5 - 7 years in Event development and relevant PR experience; Stakeholder Management: Associations, Buyers, Media, Government bodies; Strong communication and follow-through skills; Ability to collaborate with multiple internal stakeholders and other functions to ensure successful implementation of a matrixed business model; Required travel approximately 20 - 30%; Strategic Thinking: Market research, Trend analysis, Opportunity identification; Willing to work under pressure and tight schedules, especially during peak event season; Proactive attitude with a willingness to contribute beyond core responsibilities; Proficiency in CRM, Microsoft Office, Canva support tools

Benefits

Great community: welcoming culture with in-person and online social events, Walk the World charity day, and active diversity and inclusion networks; Broader impact: up to four days per year to volunteer with charity match funding; Career opportunity: bespoke training and learning, mentoring platforms, LinkedIn Learning access, and support for internal job moves; Time out: annual leave plus birthday leave and chance to work from anywhere for up to four weeks a year; Flexible range of personal benefits plus company funded private medical cover; ShareMatch scheme allowing you to become an Informa shareholder with free matching shares; Strong wellbeing support through EAP assistance, mental health first aiders and more; Recognition for great work with global awards and kudos programmes; Chance to collaborate with teams around the world