Associate Account Director

Later is the world’s most intelligent influencer marketing company, built to give brands the confidence to create unforgettable campaigns. By combining real creator relationships, trusted intelligence, and expert guidance, Later removes fear and guesswork from one of marketing’s most visible investments. We're looking for an Associate Account Director to own the retention, renewal, and expansion of a portfolio of mid-market and lower-tier enterprise customers. You'll drive Net Revenue Retention through renewals, services expansion, and repeat campaign business, ensuring clients achieve measurable value from Later's creator-led programs and managed-services engagements. This is a commercial and strategic leadership role within the evolving creator and influencer marketing ecosystem.

Responsibilities

Own and execute growth plans across assigned accounts, driving repeat campaign business, services expansion, and long-term partnership growth.; Manage day-to-day commercial management of accounts, including renewal timelines, opportunity tracking, and pipeline hygiene.; Identify and develop expansion opportunities within assigned accounts, engaging leadership on complex or high-value commercial opportunities.; Maintain accurate forecasts and proactively surface risks or opportunities within the portfolio.; Coordinate closely with Services, Sales, and Delivery teams to ensure campaigns and engagements launch successfully and drive customer impact.; Bring a strong understanding of the creator and influencer ecosystem and how it is evolving across social, media, commerce, and culture.; Translate market trends, platform shifts, creator behavior, and performance insights into actionable recommendations for clients.; Challenge client thinking when appropriate and help them identify new ways to use creator and influencer marketing to solve business problems.; Partner with Strategy, Services, Data, and Product teams to develop differentiated solutions that reflect client objectives and emerging market opportunities.; Use client feedback and market insight to help shape Later’s services, products, and strategic priorities.; Serve as a strategic advisor to clients, bringing proactive recommendations and a clear point of view on creator strategy, influencer marketing, social trends, measurement, and emerging opportunities.; Lead business reviews across assigned accounts, bringing in senior leadership when the opportunity, risk, or stakeholder level warrants additional involvement.; Maintain account maps that track stakeholders, decision makers, and organizational changes.; Develop and maintain Mutual Success Plans tied to measurable customer outcomes.; Serve as a key point of contact for day-to-day customer needs, ensuring issues are addressed quickly and effectively.; Ensure clients achieve measurable business impact from creator-led campaigns and managed-services engagements.; Identify churn risks early and implement mitigation strategies.; Partner closely with Services to scope and execute engagements that deepen customer impact.; Maintain high operational rigor across CRM hygiene, forecasting, and internal communication.; Leverage AI and automation tools to improve efficiency and scale account workflows.; Stay current on trends in influencer marketing, social platforms, and the broader marketing ecosystem.; Continuously refine account planning and stakeholder management approaches based on performance data.

Requirements

7-9+ years of agency account management, client services, or campaign leadership experience, including responsibility for client retention, revenue growth, and multiple concurrent client relationships.; Influencer marketing experience required, with a strong understanding of creator strategy, campaign development and execution, measurement, and the operational complexities of delivering creator-led programs.; Demonstrated ability to manage multiple client relationships, balance competing priorities and deadlines, and coordinate cross-functional delivery teams in a fast-paced environment.; Strong organizational and operational discipline with experience managing pipelines, forecasts, and account plans.; Ability to build relationships with customer stakeholders and maintain consistent engagement across accounts.; Strong written, verbal, and presentation skills with the ability to communicate clearly with marketing and digital teams.; Experience collaborating cross-functionally across Sales, Product, Services, Support, and Finance.; Interest in developing deeper strategic account management expertise and progressing toward senior account leadership roles.; Experience leveraging AI, automation, or operational tooling to scale customer workflows.

Benefits

Eligible to participate in various benefits plans as part of overall compensation package