Associate Director, Client Services

WPP is looking for “Director - Communications Planning” with minimum 5-6 years of Brand Strategy / Communication Strategy experience. We are looking for someone who has hands on experience refining data into intelligence and creating strategic narratives to solve brand problems. You will have a good understanding of the diverse content landscape, skilled with social listening tools and have a comprehensive understanding of social / digital platforms and their data eco-system.

Responsibilities

Work with the leading FMCG giant in India across a variety of categories and work with some of the best tools and technologies in the market; Create social first work that is rooted in culture, that impacts the brands goals as well as win awards; Play with data for churning out meaningful, actionable insights; Be part of most exciting innovation hub – Content/ Creative/ Insights/Technology/ Measurement; Assess and analyse performance of campaigns and create an informed learning path for future campaigns; Drive thinking behind big campaign ideas, laying down the foundation with data, insights and consumer understanding; Work as part of a team to contribute to the Content Strategy and Listening function and streamline operations/ reporting with minimal supervision; Bring fresh thinking and insights which is data backed to enable the content team to develop insightful work; Integrate and learn the different streams of work/processes in data and digital; Take complete control of the process, deliverables, and client relationship; Provide strategic inputs on project briefs through data driven insights; Enable content team to develop proactive work by supporting them, sharing consumer insights and cultural trend; Drive meetings and present analysis to the content team and clients; Emerge as the go-to person both internally and amongst clients for all strategy and measurement requirement; Independently work on client requirements from scratch - from decoding the brief, setting up a structure, analysing and sharing recommendations basis the analysis that matches the clients’ expectations; Be equipped enough to independently explore and evaluate the best tools and technology in the market for Mindshare

Requirements

minimum 5-6 years of Brand Strategy / Communication Strategy experience; hands on experience refining data into intelligence and creating strategic narratives to solve brand problems; good understanding of the diverse content landscape; skilled with social listening tools; comprehensive understanding of social / digital platforms and their data eco-system; fine balance of left and right brain; Ability to distill secondary and primary data to actionable creative insights; Support creative executions with media data; High proficiency on Social Listening tools such as Brandwatch, Meltwater, survey tools such as TGI, softwares like Canva, Microsoft office (PowerPoint, word and excel) and good presentation skills – written and verbal; Strategic, analytical and problem-solving approach but with a creative bent of mind is a must; Possess organizational skills in the form of written and oral communication, critical thinking, troubleshooting, and problem analysis; Demonstrated aptitude for learning new technologies; Understanding of general business, digital and social media platforms and technology in; Ability to work in cross-functional teams across different expertise and collaborate with internal and external teams; Demonstrate a combination of highly quantitative analytical skills, strategic judgment, and; Tracking time-resource engagement for all projects to ensure timely; Someone who is proactive, takes initiative, and demonstrates the ability to perform in a fast-paced, high pressure, and highly competitive environment; Very quick learner, resourceful, with smart problem-solving

Benefits

competitive medical, group retirement plans, vision, and dental insurance; significant paid time off; preferential partner discounts; employee mental health awareness days; employee resource groups; frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events