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Associate Director, Clients, UK

Hybrid work

Publication date: 10/11/2026

The planning team are the guardians of creating industry leading, unrivalled work at Wavemaker. We are central conduits to all specialists, striving to push boundaries and have a positive impact on consumers and brand. Wavemaker UK is looking for a Planning Director to join our growing planning team, to drive planning across specific clients and be a media planning expert.

Responsibilities

Develop advanced understanding of media channels and planning best practices; Translate strategic approach into planning practices for client briefs and pitches; Oversee campaign management, ensuring quality control and output of the highest standard; Develop commercial practice understanding and of the wider agency; Build and maintain client and agency relationships at a mid-senior level; Own planning presentations, defining inputs and working with wider teams to compile work and meet deadlines; Lead brainstorm and idea creation for campaigns; Independently problem solve and find solutions based on knowledge and experience

Requirements

Develop an advanced understanding of media channels, channel ecosystems and planning best practices; Translate strategic approach into planning practices for specific client briefs and pitches; Understanding of the purchase journey thinking and planning philosophy; Expert overview of the media market landscape and trends; Oversee campaign management with quality control; Build and maintain client and agency relationships at a mid-senior level; Own planning presentations and work with wider teams to meet deadlines; Lead brainstorm and idea creation for campaigns; Independently problem solve by integrating and questioning data and insights; Practice area knowledge with ability to train others; Comfortable presenting from platform and from data outside platform; Ability to identify key decision makers and client sector knowledge; Effective, advanced communication to influence all levels of seniority; Advanced campaign management and escalation point for issues; Provide actionable insights in mid and post campaign reports; Identify and recommend budget shifts while campaigns are in-flight; Right to work in the UK

Benefits

Competitive medical insurance; Group retirement plans; Vision and dental insurance; Significant paid time off; Preferential partner discounts; Employee mental health awareness days; Access to extensive global WPP Media and WPP networks; Employee resource groups; Frequent in-office events
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