Brand Director

We're a group of friends building apps for friends, and we think friendship deserves a better place online. Our brand is how the world first meets that idea. We're looking for a Brand Lead who writes like a dream and ships like a machine. You'll shape how amo sounds, looks and shows up everywhere, from a two-word push notification to a launch film watched in fifteen countries. To ensure that everyone is set up for success within our way of working, we work together onsite 5 days a week.

Responsibilities

Own the amo voice, writing, guarding and improving it weekly across app copy, launch posts, store listings, social, scripts and microcopy; Run global campaigns end to end across Europe, the US and beyond; Brief and push creative partners including agencies, directors, creators and the in-house design team; Adapt brand ideas to local markets such as Paris, London, LA and Seoul rather than translating them; Set up and run brand tracking across markets, following awareness, consideration and perception; Work in fast cycles, moving from idea to live campaign within days; Attend to details such as Easter eggs, onboarding screens and feature names

Requirements

Writer first, with a portfolio that proves strong copywriting; Agency-trained, with real time at a creative agency and experience on well-known brands; Global campaign experience, having led or played a key role in campaigns across several markets; Fast and opinionated, preferring great work shipped today over perfect work later; Fluent in internet culture and trends; Experience running global campaigns end to end; Experience briefing and managing creative partners such as agencies, directors, creators and in-house design teams; English as working language

Nice to have

Bilingual or better, with French, Spanish, Portuguese, Korean or Japanese as a plus; Experience working on a consumer app; Experience building a brand from scratch; Strong sense of humour

Benefits

Health care with 100% coverage; Maternity, paternity and second parent leave with salary maintained at 100%; 8-9 weeks of vacation per year including 5 statutory weeks, 1-2 additional RTT weeks and about 11 bank holidays; Company-wide shutdown twice a year (two weeks in summer and one week in winter); Additional 4 weeks of leave chosen by the employee; 50% reimbursement of commuting expenses; Office in central Paris near Opera with high ceilings, balconies and natural light