Creative Director, Lifestyle

Power Digital is an AI-Native Growth Firm built at the intersection of world-class talent and proprietary technology. As the Creative Director, you are the leader of your pod, a hybrid of senior individual contributor, people manager, and product leader for Creative within the division. Reporting to the Managing Director, you own two things above all else: the people on your pod, and the quality of the creative work that pod produces. This is a player-coach role. You are the best generalist on your pod, earning the team's trust through judgment and craft, not title, and you lead from the front: explaining creative strategy directly to clients, and stepping into concepting, design, or production coverage at an exemplary standard on select high-priority accounts, and for escalations and pitches when needed. You protect your pod from unreasonable client pressure while holding a high, non-negotiable creative bar, and you own the full creative vision for your book of business, from strategy through post-production.

Responsibilities

Lead and manage a pod of creative professionals (Strategists, Designers, Editors, ACDs), owning hiring, onboarding, and day-to-day leadership.; Build development plans, coaching cadences, and mentorship for each team member.; Own team retention through trust, positive sentiment, psychological safety, and clear growth paths.; Drive performance management using the ARC framework; deliver direct feedback and raise/promotion recommendations.; Oversee capacity planning and staffing alignment as client books shift.; Facilitate ongoing training and knowledge-sharing on industry trends and tools.; Meet directly with clients and explain strategy, performance, and channel nuance.; Step into day-to-day execution on the channel at an exemplary standard.; Provide executive-level oversight for pod accounts, with hands-on support on the most complex or highest-priority clients.; Act as primary escalation point for client concerns within Creative.; Strengthen retention by delivering strong creative solutions and identifying expansion opportunities.; Track client churn trends within the pod's book and intervene early on risk signals.; Own product quality through consistent, accountable QA, ensuring no revenue-impacting errors.; Lead creative product development through structured innovation, knowledge-sharing, and brainstorms.; Collaborate with the Service Lead and platform partners to stay ahead of creative trends.; Maintain full working knowledge of the Power Circuit and nova ecosystem; adapt to evolving processes.; Employ AI technologies to enhance and optimize business processes and drive results.; Other applicable or related duties as assigned.

Requirements

Proficiency in spoken and written English at an advanced level is required for this role.; 7–8 years of digital marketing/creative experience, with 5+ years in an agency setting.; Minimum 5 years of hands-on, expert-level experience across creative disciplines (copywriting, design, production, strategy, and/or post-production).; 5+ years of experience managing a team, including performance management and development planning.; A portfolio demonstrating a track record of conceptualizing, developing, and delivering creative campaigns across multiple channels at scale.; Demonstrated judgment and credibility that has earned the trust of a team of creative specialists.; Expert knowledge of how creative functions within the broader marketing funnel and business strategy.; Executive-level presentation and communication skills, with the ability to advise senior client stakeholders and internal leadership.; A visionary leader with a track record of building culture, inspiring teams, and pushing creative boundaries while delivering measurable business results.

Benefits

Base salary paid in USD + commission opportunities; Unlimited Time Off available on day one; Fully flex work environment: full-remote, in-office, or hybrid; Healthcare stipend: $50/month to support your healthcare or insurance costs; National Holidays + 2 Mental Health Recharge Days per year; Unlimited opportunities for growth & leadership within a rapidly growing firm; Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s); Quarterly awards including prize money and recognition for outstanding performance; Opportunities to be involved in company DEI initiatives