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Digital Experience Leader

GenScript Nanjing, China
On-site work

Publication date: 31/08/2026

Responsibilities

Define and champion the digital experience vision and roadmap for the organization; Oversee the delivery of exceptional digital experiences across all platforms and channels; Lead cross-functional teams (UI/UE, Frontend, Digital Product, Marketing) to ensure alignment and execution of digital initiatives; Set and monitor KPIs for digital experience quality, engagement, and conversion; Drive innovation in personalization, A/B testing, and user journey optimization; Ensure digital experience standards, usability, accessibility, and brand consistency; Report on digital experience performance and recommend strategic improvements to senior management

Requirements

Bachelor’s or Master’s degree in Digital Marketing, Business, or related field; 5+ years of experience in digital leadership roles; Proven track record in digital transformation and experience management; Strong leadership, communication, and stakeholder management skills; Deep understanding of digital platforms, analytics, and user experience best practices; Experience with large-scale CMS and personalization tools

Nice to have

Experience in omnichannel digital strategy; Familiarity with agile methodologies and digital product management; Knowledge of data-driven marketing and customer journey mapping

Benefits

Medical, dental, and vision insurance; 401(k) retirement plan with company match; Paid parental leave after three months; Paid time off (vacation time, personal time, sick time, floating holidays, and company holidays); Flexible spending and health savings accounts; Life and AD&D insurance; Short- and long-term disability coverage; Legal assistance; Supplemental plans such as pet, critical illness, accident, and hospital indemnity insurance; Commuter benefits; Well-being initiatives; Peer-to-peer recognition programs
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