Digital Marketing Manager

Within the Marketing & Communication team, you will contribute to the House’s digital visibility by leading its Social Media activity and supporting the coordination of digital communications. Acting as a key interface between the Marketing, Communication, and Creative teams, you will support the deployment of collection launches, marketing campaigns, and key House moments, while ensuring content remains aligned with Balenciaga’s identity and business objectives.

Responsibilities

Lead the House’s Social Media activity and support its growth in alignment with Marketing and Creative strategies; Define, implement, and manage the editorial calendar across social media platforms and digital channels; Ensure the publication of content across all digital platforms while maintaining consistency with the House’s editorial guidelines and brand identity; Coordinate publishing schedules in line with collection launches, marketing campaigns, and key House events; Monitor developments across social media platforms, identify emerging features, and recommend their implementation when relevant; Identify content and digital asset needs based on the marketing calendar and business priorities; Draft strategic briefs for the Image team to support the creation of digital assets and content; Coordinate projects and facilitate communication between Marketing, Communication, and Creative teams; Contribute to the maintenance and deployment of the 360° Marketing plan

Requirements

2–3 years of experience in Social Media, Community Management, or Digital Communications; Passionate about digital culture with a strong understanding of social media platforms, their ecosystems, and evolving trends; Highly organized and detail-oriented, able to manage multiple projects simultaneously and thrive in a fast-paced environment driven by demanding deadlines; Excellent interpersonal skills, enjoys working cross-functionally and collaborating with a variety of stakeholders; Responsive and hands-on, adapts quickly to shifting priorities; Curious and proactive, keeps abreast of emerging trends and identifies opportunities to enrich the House’s digital presence; Autonomous in managing responsibilities, demonstrates initiative, reliability, and a strong sense of accountability; Fluent in English, both written and spoken

Nice to have

Experience gained in a luxury, fashion, or creative environment

Benefits

Professional development within the House or in the Kering group; Empowerment to create, build and sustain high performing teams; Guidance to reach full potential in a stimulating and fulfilling workplace environment