Field Marketing Manager M/F/D - DACH

We're growing our EMEA Marketing organization and are seeking an experienced Marketing Manager – DACH to drive brand awareness, demand generation, account-based marketing, and pipeline progression across Germany, Austria, and Switzerland. You'll partner closely with sales teams focused on Banking, Financial Services, and Insurance (BFSI) to accelerate growth and revenue.

Responsibilities

Own DACH marketing strategy and execution across awareness, demand generation, and pipeline acceleration; Develop and execute integrated marketing campaigns that drive measurable results; Partner with sales leadership to align marketing programs with business objectives; Drive Account-Based Marketing (ABM) for strategic accounts; Manage regional marketing plans, reporting, and optimization; Execute events, tradeshows, and customer-facing programs

Requirements

7+ years of B2B marketing experience in field marketing, demand generation, or ABM; Experience marketing to Banking, Financial Services, or Insurance industries; Strong stakeholder management and sales partnership skills; Experience developing integrated multi-touch marketing programs; Experience with named-account ABM strategies; Willingness to travel and work independently

Nice to have

Experience with AI, cloud, data platform, or emerging technology solutions

Benefits

Health and wellness benefits; Hybrid work; Global mobility; Real projects; Strong technical peers