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Lead Brand Success Analyst - Grapevine

Donut Studios New York City, United States
Employment contract Full-time Hybrid work

Publication date: 01/09/2026

At New Engen, we help brands grow, not just bigger, but smarter. We’re a digital marketing agency that drives meaningful impact across the entire customer journey by integrating media, creative, analytics, influencer, and retail strategies into performance-driven campaigns. Grapevine is New Engen’s scalable solution that helps brands license high-performing third-party creator content quickly and easily. We use our network of 800+ creators to deliver ready-to-run content to leading DTC brands for their social ad campaigns.

Responsibilities

Serve as primary point of contact for a portfolio of DTC brands; Define performance-driven creative strategies and build growth roadmaps; Support development of high-impact content and oversee production from a project management standpoint; Analyze campaign performance and use data to guide creative iterations and optimize content; Collaborate with Content Strategists and cross-functional teams; Explore new ideas and strategies to improve performance and expand program impact

Requirements

Bachelor’s degree or equivalent experience, with 0–2 years of experience across startups, performance marketing, analytics, consulting, or other growth-oriented industries. Recent graduates are encouraged to apply. We value curiosity and a willingness to learn; Strong interest in marketing, creative strategy, and consumer brands; Proficiency in Excel and PowerPoint including pivot tables, data organization, and building clear polished presentations, and comfortable working with and analyzing data; Business curiosity and awareness with an interest in market trends, competitive landscapes, and how content and technology drive growth; An entrepreneurial, builder mindset with excitement for testing ideas, iterating quickly, and working in fast-paced, evolving environments; Strong organization and project management skills with the ability to manage multiple priorities, stay detail-oriented, and consistently follow through on deadlines; Clear and compelling communication skills with the ability to distill information into concise insights and strong written deliverables; A collaborative and positive approach with the ability to build strong relationships across teams and contribute to a supportive, high-energy environment; A sense of ownership and accountability paired with a proactive attitude and a drive to get things done; A curious, team-first mindset bringing enthusiasm, adaptability, and a sense of fun to the work

Benefits

Medical, Dental, Vision, Short/Long-Term Disability, Life/AD&D; 401k - Employer match; HSA - Employer contributes; Flexible Vacation & PTO plan; Paid Maternity / Paternity; Paid Holidays; Remote/Flex day schedule; Laid back office environment; The coolest team; Fun company events & off-sites
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