Manager, Campaign Delivery

The Campaign Delivery team creates an effective link between the client-facing Agency teams and the WPP Media teams. The Campaign Delivery team ensures that comprehensive briefs are received from the Agency teams and ensures that WPP Media specialists meet clients’ expectations by achieving campaign KPIs in a timely manner and through embedding operational excellence. They also support the delivery of tasks such as reporting output, offering insights and recommendations across strategic planning and agency pitches.

Responsibilities

Ensure understanding of all WPP Media Agencies brand portfolio, deliverables and campaign KPIs; Strong understanding of media behaviors and how the target audience interacts with specific channel delivery, and ensure common understanding across WPP Media; Proactively address, and when needed escalate, any issue that compromises the quality and timeliness of deliverables; Provide technical perspective in client meetings when specific expertise is required; Maintain quality control and assurance practices across the assigned cluster of clients and proactively advise Agencies on campaign improvements; Maintain and comply with finance processes (such as month-end reconciliations), WPP Media policies and procedures; Facilitate and influence cross-function collaboration by demonstrating openness to new ideas and interest in learning from colleagues with different expertise; Encourage knowledge sharing and continuous learning; Serve as key point of contact on brief delivery responses and work with WPP Media Agency Planner in developing tactical strategies/responses; Compile all necessary media recommendations (i.e. media schedules) from respective WPP Media Buying teams; Oversee end-to-end project management of campaign brief and delivery; Be responsible across all campaign tracking and reconciliation requirements (including KPI delivery); Support the Director of Campaign Delivery team to strategize key account campaigns and ensure optimal delivery and performance alongside all WPP Media Agencies and WPP Media Buying teams; Share regular updates with Agencies on campaign performance, such as in-flight optimizations and necessary schedule adjustments; Assist WPP Media Agencies on consolidating data for ad hoc reports (e.g. CSI/Savings Report/Cost Avoidance); Deliver holistic cross-channel campaign analysis (i.e. mid and post campaign reports), working with respective buying teams to provide actionable insights and optimisation recommendations; Identify new product opportunities that will enhance clients’ digital presence; Roll out test-and-learn initiatives to drive continuous improvements in campaign performance; Take an active role in developing broader biddable or digital strategic recommendations and best practices to scale impact at market and regional level; Any other projects or tasks as assigned from time to time

Requirements

Bachelor’s degree, or equivalent diploma, in disciplines such as STEM, Digital Advertising/Media, Mass Communication, or relevant experience; 2+ years of hands-on experience in at least one of the biddable channels (Social/Search/Programmatic); At least 1 year within internal/external engagement capacity; Strong experience in end-to-end project/campaign management; Solid understanding of digital media ecosystem and technology; Project management skills and ability to handle multiple stakeholder levels; Able to effectively develop and motivate people to achieve joint goals; Meticulous attention to detail and effective communication skills; Able to efficiently prioritize and delegate tasks in a fast-changing environment; Knowledge and passion for digital marketing: digital display, digital branding, digital direct response, SEM, video & mobile; Able to synthesize large amounts of information, news, data, and research into the most relevant insights for your accounts and clients; Ability to influence without authority; Leadership skills demonstrated by self-confidence, good judgment, sound decision-making, empathetic listening, flexibility, self-motivation, and ability to challenge the status quo; Team player mindset, with the ability to receive and provide feedback professionally, and collaborate in a cross-functional environment; Strive for excellence by setting high standards, committing to continuous improvement, and delivering results despite constraints; Strong relationship skills, with awareness and respect for diversity

Benefits

Access to global WPP Media & WPP networks; Employee resource groups; In-office events; Professional growth and learning opportunities