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Media Advertising Operation Associate

GroupM Bogota, Colombia
Hybrid work

Publication date: 01/11/2026

As a Media Advertising Operations Associate, you'll be the driving force behind the success of our clients' paid media campaigns. You'll ensure flawless implementation, continuous optimization, and meticulous monitoring across platforms like Google Ads, Meta Ads, and DV360, to maximize brand visibility, generate quality leads, and drive conversions.

Responsibilities

Ensure flawless implementation of clients' paid media campaigns; Provide continuous optimization of paid media campaigns; Perform meticulous monitoring across platforms like Google Ads, Meta Ads, and DV360; Maximize brand visibility, generate quality leads, and drive conversions

Requirements

Proven experience (1+ years) in digital advertising, specifically focused on bidding platform management and optimization; Hands-on experience implementing and managing campaigns on platforms such as Google Ads, Meta Ads (Facebook & Instagram), DV360, and other relevant platforms; Strong analytical skills with the ability to interpret data, identify trends, and generate actionable insights for campaign improvement; Solid understanding of digital marketing principles, including campaign planning, targeting, and bidding strategies; Proficiency in Excel and data analysis tools for reporting and performance tracking

Benefits

Competitive medical insurance; Group retirement plans; Vision and dental insurance; Significant paid time off; Preferential partner discounts; Employee mental health awareness days; Access to global WPP Media & WPP networks; Employee resource groups; In-office events
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